Here’s What to Do if the Stock Market Crash Gets Worse

If the market crash continues to get worse over the next few weeks and months, do this to ensure you set yourself up for long-term investing success.

| More on:
cup of cappuccino with a sad face

Image source: Getty Images

In times of trouble, it’s always helpful to remember a key Warren Buffett quote: “Be fearful when others are greedy and greedy when others are fearful.”

Essentially, what Buffett is pointing out is that if you follow the herd mentality, it’s likely you will either lose money or your returns will be sub-par.

Instead, use opportunities like this past week to add high-quality stocks to your portfolio that you have maybe been eyeing for a while, waiting to get to get an opportunity to buy it at a discount.

Buying stocks when the market is selling off will go directly against your impulses, but if you buy a high-quality business, there shouldn’t be any fear or worry and no need to sell stocks just because the market is going through a temporary correction.

Although it’s still early and we don’t know the full effect of this market crash or what will eventually happen with the economy, it’s safe to say that major businesses, such as Enbridge or a BCE, will still be around in 20 years’ time.

So, if you are buying best-of-the-best business and you plan to hold forever, there shouldn’t be a problem.

Although markets have cooled down for the first few days of trading this week, there are no guarantees that the volatility is completely behind us, so be prepared to pounce on any further opportunities, as valuations continue to create major long-term opportunities.

Two Dividend Aristocrats, for example, that were sold off more than 5% last week and could potentially fall even further if the market rout continues are Pembina Pipeline (TSX:PPL)(NYSE:PBA) and A&W Revenue Royalties Income Fund (TSX:AW.UN).

Pembina Pipeline

Pembina is a $25 billion energy infrastructure company in Western Canada with diverse pipeline assets as well as numerous gas-processing plants.

The company is extremely reliable and has well-run operations and a natural competitive advantage.

Its business has been growing consistently, which has allowed it to grow its dividend by 40% over the last five years, or a compounded annual growth rate (CAGR) of nearly 7%.

Currently, the dividend yields more than 5% — an attractive yield given how sustainable it is. Plus, it’s well positioned financially, so you don’t have to worry about its health if we do enter a prolonged recession.

Even at today’s prices, the company has wonderful value trading at just 18.3 times its trailing earnings, but if we see the sell-off continue, Pembina will be extremely undervalued, offering investors the most opportune time to buy this stock in the last decade.

A&W Revenue Royalties Income Fund

A&W is the best TSX restaurant royalty company that you can buy today, as it’s been rapidly separating itself from the rest of its peer group.

Same-store sales growth (SSSG) is the most important thing when it comes to royalty companies, since the royalty they receive is on revenue. Because most royalty funds have relatively flat costs year over year, SSSG effectively determines the pace at which the dividend can grow long term.

If SSSG is decreasing, eventually the dividend — which these funds keep at a 100% payout ratio — will need to be cut, which is exactly what happened to Boston Pizza earlier this month, just a week after I warned investors to avoid the stock.

A&W, however, continues to see its SSSG increase; it just recently reported 4.1% growth for 2019. The continuously impressive SSSG is a direct result of its strong marketing campaigns paying off in addition to its healthier menu options resonating with consumers.

The popularity of its restaurants, as evidenced by its strong SSSG, has allowed it to increase its dividend by 33% over the last five years, or a CAGR of 5.8%, and today it currently yields upwards of 5.35%.

Bottom line

These are two of the best and most reliable income-generating stocks on the TSX, and, at current prices, look extremely attractive. If the market sell-off continues, look to these stocks first, as the value will be unmatched and impossible to pass up.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Daniel Da Costa has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Enbridge. The Motley Fool recommends PEMBINA PIPELINE CORPORATION.

More on Dividend Stocks

Various Canadian dollars in gray pants pocket
Dividend Stocks

TFSA Investors: 3 High-Yield Stocks to Own for Passive Income

Top TSX stocks for high-yield passive income.

Read more »

Senior Couple Walking With Pet Bulldog In Countryside
Dividend Stocks

Canadian Retirees: 2 Top Dividend Stocks for Tax-Free Passive Income

When establishing a reliable dividend income that can sustain you through retirement, it's usually smart to stick to Aristocrats with…

Read more »

money cash dividends
Dividend Stocks

My Top Dividend Pick for 2024 Is a Passive-Income Powerhouse

Energy is back as TSX’s top-performing sector and one passive-income powerhouse is a top pick for dividend investors.

Read more »

TELECOM TOWERS
Dividend Stocks

Better Telecom Buy: Telus Stock or BCE?

Take a closer look at these two top TSX telecom stocks to determine which might be a better investment right…

Read more »

dividends grow over time
Dividend Stocks

Have $75,000 to Invest? Make an Average of $100/Week Tax-Free

If you have cash to invest in your TFSA, these two high-yield dividend stocks are some of the best passive-income…

Read more »

grow dividends
Dividend Stocks

BCE Stock Needs to Cut Its Dividend – Now

BCE stock (TSX:BCE) has seen shares fall drastically with more debt rising, so why on earth did it increase its…

Read more »

consider the options
Dividend Stocks

Is Now the Right Time to Buy goeasy Stock? Here’s My Take

Is now the time to buy goeasy stock?

Read more »

grow money, wealth build
Dividend Stocks

5 “Forever” Dividend Stocks to Build Your Wealth

If you're looking for dividend stocks you can happily hold forever, consider these five. Some with more growth in returns…

Read more »