What to Ask to See if a Stock Is for You

Not all stocks are suitable for all investors. Ask yourself this simple but powerful question to see if Royal Bank of Canada (TSX:RY)(NYSE:RY), or any stock for that matter, is the right stock for you.

| More on:
The Motley Fool

When you buy shares of a stock, you’re buying a piece of a business. So, you’d better be buying shares of a company that you’re comfortable being a part owner of.

So, how do you decide if a stock is for you? Ask yourself this: “Do the shares become more attractive the lower they go?”

I know it may be difficult to answer the question at first. However, going through the exercise will help you decide if it’s a stock for you. That’s because market crashes occur occasionally.

Learning from history

In 2008 and 2009, the financial crisis triggered a recession. For new stock investors then, the downturn came fast and furious.

Even the top Canadian banks, the most profitable group of companies in Canada, such as Royal Bank of Canada (TSX:RY)(NYSE:RY) and Bank of Nova Scotia (TSX:BNS)(NYSE:BNS), fell as much as 50%.

However, in retrospect, the downturn was actually an opportunity. Investors could have picked up shares of the top Canadian banks for up to 40-50% of the original cost.

stock market, money, invest 16-9

Royal Bank fell 40% from about $50 to roughly $30, and Bank of Nova Scotia fell 50% from about $50 to roughly $25.

Now, almost eight years later from the bottom, Royal Bank and Bank of Nova Scotia have more than tripled to over $90 and $76, respectively.

Simultaneously, their dividend hikes have allowed their yields on cost to be 11% and 11.8%, respectively.

What’s today’s situation?

On a per-share basis, the banks are the most profitable they have ever been. For fiscal 2016, Royal Bank generated earnings per share (EPS) of $6.96 and paid out less than 47% of its earnings as dividends.

Similarly, Bank of Nova Scotia generated EPS of $6.05 and paid out less than 48% as dividends. Their payout ratios of roughly 50% align with the industry’s ratios.

Shareholders of the banks have enjoyed an outstanding run as multiple expansions occurred. Royal Bank and Bank of Nova Scotia have appreciated 21% and 31%, respectively, in the past 12 months.

Unfortunately, for interested buyers, the banks are no longer trading at discounts. In fact, the banks are fully valued from their long-term normal multiples.

The takeaway

Stocks are inherently volatile. Even the best companies have volatile shares. For example, the top Canadian banks fell 40-50% in the last recession about eight years ago.

A stock that’s right for you is a business that you’re willing to buy more shares of when its shares fall lower. The lower they go, the more comfortable you should feel, because you’ll think they are a bargain.

Fool contributor Kay Ng has no position in any stocks mentioned.

More on Dividend Stocks

Warning sign with the text "Trade war" in front of container ship
Dividend Stocks

The Canadian Companies Thriving During Trade Tensions

These Canadian companies are proving that trade tensions don’t always slow down strong businesses.

Read more »

dividend stocks are a good way to earn passive income
Dividend Stocks

This 8% Dividend Stock Pays You Every Single Month

This TSX dividend stock offers an impressive 8% yield and sends cash to investors every single month.

Read more »

An investor uses a tablet
Dividend Stocks

The Ideal TFSA Stock for May: Paying 5.4% Each Month

This Canadian monthly dividend stock could be a strong addition to your TFSA right now.

Read more »

ETFs can contain investments such as stocks
Stocks for Beginners

The Top 3 Canadian ETFs I’m Considering for 2026

Here are some of the top Canadian ETFs for 2026, and why they stand out for dividends, stability, and sector…

Read more »

Couple working on laptops at home and fist bumping
Dividend Stocks

2 Dividend Stocks to Buy Today and Feel Good Holding for at Least 5 Years

Given their strong fundamentals, a proven track record of consistent payouts, and solid growth prospects, these two dividend stocks offer…

Read more »

top TSX stocks to buy
Dividend Stocks

1 Canadian Dividend Stock I’d Buy Before Inflation Heats Up Again

This TSX ETF pays monthly income and could rebound when inflation heats up.

Read more »

Hourglass projecting a dollar sign as shadow
Dividend Stocks

This 6.5% Dividend Play Sends a Cheque Like Clockwork

This TSX dividend stock has consistently paid dividends supported by steady cash flow growth, enabling it to send a cheque…

Read more »

A worker gives a business presentation.
Dividend Stocks

The Bank of Canada Held Rates: Here Are 3 Stocks to Watch

With the Bank of Canada on pause, these three TSX stocks stand out for income, essential demand, and hard-asset cash…

Read more »