Why MEGA Brands Shares Soared Today

Is this meaningful? Or just another movement?

| More on:
The Motley Fool

Although we don’t believe in timing the market or panicking over market movements, we do like to keep an eye on big changes — just in case they’re material to our investing thesis.

What: Shares of MEGA Brands (TSX:MB) surged 35% today after toy giant Mattel (Nasdaq:MAT) agreed to acquire the Canadian small cap for about $460 million.

So what: The all-cash deal values MEGA Brands at C$17.75 per share and represents a juicy premium of 36% to yesterday’s close. Mattel is making the move to better compete with build-block king Lego in the fast-growing $4 billion construction toy market, and judging by its own stock’s 1% gain today, Mr. Market is pleased with the price management is paying to do it.

Now what: Mattel expects the deal to close next quarter and should be accretive to its earnings about a year after that. “The construction play pattern is popular, universal and has had one of the fastest growth rates over the past three years,” said Mattel Chairman and CEO Bryan Stockton. “We look forward to helping MEGA Brands accelerate its global growth, providing more choices for more children and their families.”

While MEGA Brands is likely all popped out at this point, Mattel’s newly bolstered growth prospects are certainly worth looking into.

Fool contributor Brian Pacampara owns no position in any of the companies mentioned. The Motley Fool owns shares of Mattel.

More on Investing

The TFSA is a powerful savings vehicle for Canadians who are saving for retirement.
Dividend Stocks

The 2 Stocks I’d Combine for a Strong TFSA Strategy in 2026

Build a strong TFSA strategy in 2026 by combining two reliable Canadian dividend stocks that offer stability, income, and long‑term…

Read more »

diversification is an important part of building a stable portfolio
Dividend Stocks

Beyond the Banks: 3 TSX Dividend Stocks Most Canadians Ignore

Looking beyond Canada's reputable banks can diversify a portfolio and open the door to income from energy royalties, retail real…

Read more »

dividend stocks bring in passive income so investors can sit back and relax
Investing

A Perfect TFSA Pair for 2026: 2 Stocks I’d Buy Now

Consider Shopify (TSX:SHOP) and a more defensive stock to buy for April and beyond.

Read more »

a man relaxes with his feet on a pile of books
Dividend Stocks

The Dividend Stocks I’d Feel Most Comfortable Buying and Holding Forever

Fortis Inc (TSX:FTS) is a stock I'd probably be willing to hold forever.

Read more »

stock chart
Stocks for Beginners

3 TSX Stocks That Could Bounce First When Sentiment Turns

These three beaten-down Canadian stocks have real businesses showing early improvements that could spark a quick rebound.

Read more »

ETFs can contain investments such as stocks
Investing

If You’re Not Investing in This Winning ETF, You Need to Ask Yourself Why

Here's why this Canadian ETF is a no-brainer buy if you're investing in the stock market for the long haul.

Read more »

Safety helmets and gloves hang from a rack on a mining site.
Energy Stocks

The Best Way I’d Put $3,000 to Work Right Now

A starting capital of $3,000 can become a foundation for long-term wealth with the right investment choices.

Read more »

Investing

5 Great Canadian Stocks to Buy Right Away With $5,000

These Canadian stocks are backed by durable demand, solid competitive positioning, and the ability to generate profitable growth.

Read more »