Better Buy: Canada Goose Holdings Inc. or Shopify Inc.?

After quarterly earnings that beat expectations, Canada Goose Holdings Inc. (TSX:GOOS)(NYSE:GOOS) and Shopify Inc. (TSX:SHOP)(NYSE:SHOP) shares are heading in different directions.

| More on:
The Motley Fool

Canada Goose Holdings Inc. (TSX:GOOS)(NYSE:GOOS) and Shopify Inc. (TSX:SHOP)(NYSE:SHOP) released financial results in August that beat analyst expectations. Both posted smaller-than-expected losses, but the stocks have moved in opposite directions since then.

Shopify stock has risen 11% since the August 1 earnings, which saw the company benefit from signing up brands like BuzzFeed Inc. and Visa Inc. The company has seen remarkable growth, but it has yet to become profitable. After the recent results, management expressed confidence that Shopify will be capable of posting a profit by 2018. Its revenue saw 75% growth to $151.7 million in the second quarter, and operating costs increased 83%, which drove the widening of its net loss.

The company also raised its 2017 top-line projection to $642-648 million from the originally expected $615-630 million. Investor sentiment has been bolstered by the large growth seen in e-commerce spending.

On August 10, Canada Goose also posted a smaller-than-expected quarterly loss for fiscal Q1 2018. Revenue from the wholesale unit jumped 38.2% to $19.9 million, and direct-to-consumer sales increased to $8.3 million. Total revenue soared 79.7% to $28.2 million. The company reported decreased loss of $12 million, or $0.11 per share. Shares initially jumped 5% on the news, but the stock surge was short-lived as tensions on the Korean Peninsula drove investors away from riskier plays. Canada Goose stock dropped below the pre-earnings price in the following days.

Canada Goose stock has now dropped 11% month over month as of August 25. The company is still dogged by concerns that investors have over the long-term health of the brand and its ability to branch out of its signature winter clothing. In August, it also announced that it would launch a line of knitwear as part of a fall package in an attempt to broaden seasonal offerings.

The knitwear is being made in Italy and will be subject to a small initial offering to draw interest. Customers are able to view the midweight and heavyweight knits on the Canada Goose online catalogue, and the item will be available at select retailers as well as Canada Goose outlets.

Should investors buy the dip or ride the wave?

Shopify stock has seen remarkable 122% growth in 2017 and 144% year over year. Overall e-commerce sales are expected to grow from 7% of total retail sales this year to 10% in 2020 in Canada. This means that Shopify is in an incredible position to take advantage of this explosive growth. There can be no doubt it is a premium growth stock, but it is an expensive one riding a sharp upswing.

Canada Goose finds itself in the more volatile fashion industry, and retail stocks have been thrashed in recent years. Still, demand and sales for luxury goods remains high, and Canada Goose is positioning itself to take advantage of Asian markets that are seeing explosive growth in this area.

In uncertain economic times, I like the low price and growth potential of Canada Goose over the expensive Shopify.

Fool contributor Amborse O'Callaghan has no position in the companies mentioned. Tom Gardner owns shares of Shopify. The Motley Fool owns shares of Shopify, SHOPIFY INC, and Visa. Shopify is a recommendation of Stock Advisor Canada.

More on Investing

Transparent umbrella under heavy rain against water drops splash background. Rainy weather concept.
Dividend Stocks

3 All-Weather Stocks Canadians Can Confidently Buy Today

Canadian Natural Resources (TSX:CNQ) stock, Fortis (TSX:FTS) stock and a railroad could do well, whatever happens to the Canadian economy

Read more »

Rocket lift off through the clouds
Investing

2 Canadian Growth Stocks I Expect to Skyrocket in the Next Year

These two Canadian growth stocks could have the sort of upside potential (with downside protection) investors are looking for in…

Read more »

gold prices rise and fall
Tech Stocks

This Aggressive Savings Strategy Can Help Make Up for Lost Time

Maximize your wealth with an aggressive savings strategy. Learn how to invest effectively and recover lost time in the market.

Read more »

A family watches tv using Roku at home.
Dividend Stocks

2 Dividend Stocks to Hold for the Next 7 Years

These stocks currently offer high dividend yields.

Read more »

Quality Control Inspectors at Waste Management Facility
Dividend Stocks

1 Incredible Growth Stock to Buy Right Now With $200

Add this unlikely TSX growth stock to your self-directed investment portfolio if you seek high-quality long-term holdings for significant wealth…

Read more »

up arrow on wooden blocks
Dividend Stocks

How to Use Your TFSA to Double That Annual $7,000 Contribution

Add this beaten-down blue-chip TSX stock to your self-directed Tax-Free Savings Account (TFSA) portfolio to capture the potential to double…

Read more »

person enjoys shower of confetti outside
Tech Stocks

2 Millionaire-Maker Technology Stocks

Add these two TSX tech stocks to your self-directed portfolio to leverage capital appreciation for significant long-term wealth growth.

Read more »

person on phone leaning against outside wall with scenic view at airbnb rental property
Dividend Stocks

Where I See Telus Stock 3 Years From Now

TELUS stock looks undervalued today. Here's where I see the TSX stock trading in three years and why the bull…

Read more »