Better Buy: Air Canada Stock vs. Shopify

Air Canada (TSX:AC) and Shopify (TSX:SHOP) are two of the most intrigung upside plays for 2024.

| More on:
Airport and plane

Image source: Getty Images

Air Canada (TSX:AC) and Shopify (TSX:SHOP) really stand out as battered bargains with a lot of runway if they’re to see their now seemingly distant all-time highs again in the near future. Indeed, Air Canada has flown into turbulence since the 2020 stock market crash, while Shopify fell off a cliff in late 2021 and the first half of 2022.

Shopify stock: How much hotter can the e-commerce kingpin get?

As for Shopify, it’s been a darling of late, surging around 71% in the past year alone. Despite the run off its lows, shares are nowhere close to their 2021 peak levels. At $108 and change, the stock needs to essentially double to see new highs again.

Though unlikely in 2024, I do think SHOP stock is more than capable of breaching new heights as it continues to empower its merchants with impressive new technologies. As Shopify shifts gears from logistics to other tech (think generative artificial intelligence), the SHOP stock growth narrative becomes that much more interesting for young Canadian growth investors.

After SHOP stock’s recent rally, shares have become somewhat pricy. At least pricy enough to be downgraded by some analysts out there. That said, the shares are pricy as some of the hottest AI stocks south of the border?

Probably not. In fact, I’d argue Shopify stands out as one of the expensive growth stocks that stands to benefit from the one-two combo of lower interest rates and a pick-up in the AI boom. And let’s not forget about the potential for consumers to spend more money across their favourite digital retailers.

All considered, it’s hard not to love Shopify stock again, given how the tides have gradually shifted back in favour of the Canadian titan that now boasts a respectable market cap of $138.6 billion. Shopify’s the real deal. And its rally may be tough to stop if the tech sector doesn’t “correct” in a way that the bears expect it to.

As rate cuts add up over time, Shopify stock stands out as one of the most exciting plays on the TSX Index once again. I don’t expect this to change, even if Canada’s economy hits a few potholes in the coming months. At the end of the day, Shopify’s in it for the long haul, and it will make moves that stand to bolster its prospects.

Air Canada stock’s tough ride could continue

The Canadian airline has had its fair share of glimmers, but nothing has really helped propel the stock back to cruising altitude. There always seems to be something that drags Air Canada closer to the ground. It can be a frustrating experience as an investor, but I do think shares of AC offer a great risk/reward profile for 2024, as the firm finally begins to see a few headwinds fade as new tailwinds stand to step in and take their place.

Air Canada seems stuck in the $18 range after its late-summer plunge in 2023. If Canada is headed for a recession, I think bargain hunters have plenty of time to punch their ticket to board.

Indeed, turbulence may not be rewarded this year unless the economy surges higher in the back half. That’s always a possibility, but don’t count me as a raging bull on shares of AC just yet.

The Foolish bottom line

Shopify stock’s quarterly earnings results are up ahead, and it may be wise to watch the stock that’s sure to be a major mover. I think results could impress by enough to help add more heat to the recent run. Either way, I’m interested in hearing a bit more about the firm’s road ahead, specifically on the AI front, as investors tune into the coming conference call.

As for Air Canada, I’d be more cautious as a Canadian recession could continue to take a bite out of air travel demand. Between the two, SHOP stock seems to be more timely.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Joey Frenette has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Shopify. The Motley Fool has a disclosure policy.

More on Investing

Dollar symbol and Canadian flag on keyboard
Dividend Stocks

Beginner Investors: 5 Top Canadian Stocks for 2024

New to the stock market? Here are five Canadian companies to build a portfolio around.

Read more »

Increasing yield
Dividend Stocks

Want to Gain $1,000 in Annual Dividend Income? Invest $16,675 in These 3 High-Yield Dividend Stocks

Are you looking for cash right now? These are likely your best options to make over $1,000 in annual dividend…

Read more »

TELECOM TOWERS
Dividend Stocks

Passive-Income Investors: The Best Telecom Bargain to Buy in May

BCE (TSX:BCE) stock may be entering deep-value mode, as the multi-year selloff continues through 2024.

Read more »

edit Safe pig, protect money
Dividend Stocks

3 Safe Dividend Stocks to Own for the Next 10 Years

These Canadian dividend gems could help you earn worry-free passive income over the next decade.

Read more »

A plant grows from coins.
Dividend Stocks

Dividend Stocks: What’s Better? Growth or Consistency?

Are you trying to invest in dividend stocks? What’s better, growth or consistency? Here’s my take.

Read more »

Stocks for Beginners

After Hitting 52-Week Highs, TIH Stock Is Down: Here’s What Happened

TIH (TSX:TIH) stock has seen a huge rally in 2023, but dropped earlier in April as an analyst weighed in…

Read more »

stock market
Investing

2 Top TSX Bargain Stocks That Could Be Ready for a Bull Run

These 2 TSX stocks are already rallying on recent results that have been stronger than expected.

Read more »

Cogs turning against each other
Dividend Stocks

How to Build a Bulletproof Monthly Passive Income Portfolio With Just $5,000

Looking for solid stocks for a bulletproof income portfolio? Consider adding these two REITs.

Read more »