Telus: Buy, Sell, or Hold in 2025?

Telus has been on a downward trend for three years. Is the stock now oversold?

| More on:
voice-recognition-talking-to-a-smartphone

Source: Getty Images

Telus (TSX:T) is down about 40% from its 2022 high. Contrarian investors are wondering if Telus stock is now undervalued and good to buy for a self-directed Tax-Free Savings Account (TFSA) or Registered Retirement Savings Plan (RRSP) portfolio focused on high-yield dividends.

Telus stock

Telus trades near $20 per share at the time of writing. The stock was above $34 about three years ago before going into a steady decline that saw the share price dip as low as $19 at the end of last year.

The damage in 2022 and 2023 was largely due to rising interest rates. Telus and other communications firms use significant debt to cover the cost of building and upgrading wireless and wireline network infrastructure. The Bank of Canada raised interest rates aggressively over a short period of time. This pushed up debt expenses on variable-rate loans and made it more expensive to borrow additional funds. Higher debt expenses reduce income and can cut into cash that is available for distribution to shareholders.

The Bank of Canada started to cut interest rates in the second half of last year. This triggered a rally in other sectors that are sensitive to interest rates, but Telus and its peers have not joined the party. This is due to industry-specific issues. Price wars among mobile and internet providers are squeezing margins. Cuts to immigration levels are also going to impact new subscriber numbers. At the same time, there is regulatory uncertainty for the telecoms as the country heads into an election.

Outlook

Telus reported decent 2024 results despite the challenging environment. The TTech division, which includes the wireless and internet services operation, along with the Telus Health and Telus Agriculture and Consumer Goods businesses, delivered adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) growth of 5.5% for the year. The Telus Digital subsidiary, which provides multilingual call centre and IT services to international clients, had a rough ride.

For 2025, Telus expects TTech operating revenue to grow 2% to 4%. Consolidated free cash flow is targeted at $2.15 billion.

Price wars in the mobile space appear to have eased with most carriers now offering more data rather than cutting prices as much as they were last year. That could change, however, as the battle for fewer students and other new arrivals to the country heats up. At the same time, a recession caused by a trade war would put pressure on revenue from corporate clients as they freeze headcount or start to trim staff.

Dividend

Telus raised its dividend for 2025. At the current share price, the dividend yield is nearly 8%. Investors should prepare for a potential halt to dividend increases due to the economic conditions and rumblings among analysts that debt is too high. With the yield at this level, the market is near the point of anticipating a cut.

Should you buy now?

Income investors who think the dividend is safe might want to start nibbling at this level to take advantage of the high yield. Investors hoping for a big rebound in the share price, however, probably need to be patient. Stiff competition for fewer new mobile and internet customers could put pressure on anticipated revenue and profit growth this year. Any revision of guidance to the downside would be negative for the stock.

The Motley Fool recommends TELUS. The Motley Fool has a disclosure policy. Fool contributor Andrew Walker has no position in any stock mentioned.

More on Investing

man looks surprised at investment growth
Investing

My Biggest Investing Regret in 2025 Was Not Buying This Stock

Not buying this top-performing TSX stock was one of my biggest regrets in 2025. Here's why it could continue to…

Read more »

dividend stocks are a good way to earn passive income
Tech Stocks

Undervalued Canadian Stocks to Buy Now

Take a look at two undervalued Canadian stocks that are likely to provide strong shareholder returns in the next few…

Read more »

open vault at bank
Bank Stocks

What to Know About Canadian Banks Stocks for 2026

Canadian big bank stocks are lower-risk options in 2026 amid heightened geopolitical risks and continuing trade tensions.

Read more »

Person holds banknotes of Canadian dollars
Dividend Stocks

My 3 Favourite Stocks for Monthly Passive Income

Backed by healthy cash flows, compelling yields, and solid growth prospects, these three monthly paying dividend stocks are well-positioned to…

Read more »

coins jump into piggy bank
Dividend Stocks

Here’s the Average Canadian TFSA at Age 50

Canadians should aim to maximize their TFSA contributions every year and selectively invest in assets that have long-term growth potential.

Read more »

how to save money
Dividend Stocks

Here’s Where I’m Investing My Next $2,500 on the TSX

A $2,500 investment in a dividend knight and safe-haven stock can create a balanced foundation to counter market headwinds in…

Read more »

rising arrow with flames
Stocks for Beginners

2 Canadian Stocks Supercharged to Surge in 2026

Two Canadian stocks look positioned for a 2026 “restart,” with real catalysts beyond January seasonality.

Read more »

Close up of an egg in a nest of twigs on grass with RRSP written on it symbolizing a RRSP contribution.
Retirement

Here’s How Much 50-Year-Old Canadians Need Now to Retire at 65

Turning 50 and not sure if you have enough to retire? It is time to pump up your retirement plan…

Read more »