Lululemon Athletica Inc. Stretches to $100

Despite operating without a CEO, Lululemon Athletica Inc. (NASDAQ:LULU) continues to exceed expectations, which should mean triple digits soon enough.

| More on:

Last September, I’d called Lululemon Athletica, Inc. (NASDAQ:LULU) the best Canadian retail stock to hold for the next 10 years. Since then, former CEO Laurent Potdevin resigned due to an inappropriate relationship at the company.

Lululemon is one of those businesses that always seems to be facing some kind of internal stress that holds it back from being a true retail success story.

However, thanks to a very specific corporate culture, no person, regardless of their position, is bigger than the company itself. Potdevin had to go, despite doing a good job getting Lululemon back on its feet after a slew of quality control issues rocked the athleisure company in the waning years of former CEO Christine Day’s leadership.

Lululemon has a deep bench, which gives Executive Chairman Glenn Murphy the luxury of time while recruiting its new chief executive. Originally rumoured to be former Ralph Lauren Corp., CEO Stefan Larsson, who’s had a hand in growing several global retail businesses, Lululemon’s fourth-quarter results suggest Murphy needn’t rush the process.

At the end of the day, what retail veteran wouldn’t want to run what is arguably one of North America’s most successful brands?

Analyst’s tune changes slightly

Also, last September, I took Canaccord Genuity Group Inc. analyst Camilo Lyon to task for reiterating his sell rating on LULU stock, suggesting he was barking up the wrong tree.

I’ve seen all the arguments why Lululemon’s business is about to take a tumble.

Denim is hot, people are spending less on their yoga pants, competitors such as Athleta are taking market share, the big players such as Nike Inc. and Under Armour Inc. will wipe the floor with them, etc.

However, after Lululemon came out with strong Q4 2017 earnings March 27 that included a 44% increase in online sales, an 18% increase in revenue, a 30% increase in operating profits, and a 33% increase in adjusted diluted earnings per share, handily beating the analyst estimate by six cents.

Lyon, who now has a hold rating on LULU stock, was a little less negative after the latest earnings, suggesting the company did a better job with its merchandise assortment in the fourth quarter.

“An improved product assortment (particularly in outerwear and tops) drove a +LDD [low double-digit increase] comp in women’s with men’s maintaining mid-teens [increase in] comps,” Lyon said in a note to clients. “Furthermore, traffic turned positive in Q4 and accelerated further in Q1.”

Interestingly, while Lyon raised his 12-month price target to $85, he still isn’t exactly jumping on the LULU bandwagon.

“We view the risk/reward as balanced, particularly without a CEO in place,” wrote Lyon. “While LULU certainly appears to be hitting on all cylinders, we can’t ignore the fact that at least once per year since 2014, it has hit a speed bump that has derailed its momentum and caused it to lower guidance.”

Next stop, $100

The uncertainty around the CEO position definitely hurt LULU stock leading up to its March 27th announcement.

However, it’s clear margins are moving higher as a result of a new and improved online presentation, which leads me to believe the analyst’s negative view of the company’s past failures suggests he ought to spend less time looking in the rear-view mirror and more time focusing on a business that’s expected to generate $4 billion annually by 2020.

Whomever Lululemon hires to continue growing the company will bring the latest headwind its stock faces to a rest — and you can sure $100 will come in short order thereafter.

Fool contributor Will Ashworth has no position in any stocks mentioned. David Gardner owns shares of Under Armour (C Shares). Tom Gardner owns shares of Under Armour (C Shares). The Motley Fool owns shares of Nike and Under Armour (C Shares). Under Armour is a recommendation of Stock Advisor Canada.

More on Investing

Trans Alaska Pipeline with Autumn Colors
Energy Stocks

Here’s My Highest Conviction Canadian Stock to Buy Right Now

Enbridge (TSX:ENB) stock looks like a great deal after a recent 4.5% spill amid energy sector weakness.

Read more »

Piggy bank on a flying rocket
Bank Stocks

The Canadian Stock I’d Want in My Corner When Volatility Strikes

This Canadian bank stock could be the steady anchor your portfolio needs in volatile times.

Read more »

Bank of Canada Governor Tiff Macklem
Dividend Stocks

4 TSX Stocks to Buy if the Economy Slows but Doesn’t Break

If the economy slows, investors should pay heed to companies that sell everyday essentials, lock in recurring cash flow, or…

Read more »

The virtual button with the letters AI in a circle hovering above a keyboard, about to be clicked by a cursor.
Stocks for Beginners

This Canadian Stock Down 50% Is Nearly Perfect for Long-Term Investors

This beaten-down Canadian stock could be a hidden opportunity for long-term investors.

Read more »

happy woman throws cash
Dividend Stocks

How to Turn Your TFSA Into a Reliable Monthly Income Machine

Build monthly income in your TFSA with these Canadian REITs delivering steady, predictable cash flow and consistent monthly distributions.

Read more »

visualization of a digital brain
Stocks for Beginners

Opinion: This Is the Only TSX Growth Stock to Own for the Next 3 Years

This TSX growth stock is riding a powerful trend that could last for years.

Read more »

Oil industry worker works in oilfield
Energy Stocks

How to Earn $500 a Month From Freehold Royalties Stock

Earning $500 each month from a dividend stock without massive upfront capital is achievable through dividend reinvestment.

Read more »

pumpjack on prairie in alberta canada
Energy Stocks

One Year On: This Monthly Dividend Stock Hasn’t Missed a Beat

Tourmaline Oil Corp. stock stands to benefit from recent supply disruptions caused by the war in Iran and an LNG…

Read more »