Why Marijuana Stocks Could Lose 90% of Their Value

Aurora Cannabis (TSX:ACB)(NYSE:ACB) and Canopy Growth (TSX:WEED)(NYSE:CGC) could be in for steep losses in the coming months. Here’s why investors should take their profits before they vanish in a poof on marijuana smoke.

| More on:

As Bitcoin continues to go bust alongside the broader appetite for speculative, high-flying investments, the probability of a catastrophic implosion in the cannabis market at some point over the next year looks to have been raised substantially.

Now, a considerable amount of damage has already been done with Aurora Cannabis (TSX:ACB)(NYSE:ACB) and Canopy Growth (TSX:WEED)(NYSE:CGC) stock falling 47% and 40%, respectively, from their all-time highs. And while such dips are nothing out of the ordinary in the crazy world of cannabis, the current dip may not be a one that’ll reward investors with an abrupt bounce as they have every time in the past.

Buying the dip isn’t working anymore

Just have a look at the stock market as a whole. Buying on the dip doesn’t seem to be working anymore, as many investors who’ve tried to scoop up the hardest-of-hit growth stocks on the most recent dip have been punished with substantial downside over a very short period.

A ton of growth names are already in a bear market, and we’ve witnessed many instances in which sound quarterly results didn’t matter whatsoever. It was all about forward-looking guidance and the tone of management regarding the year-ahead outlook.

It didn’t matter if the third-quarter results were outstanding or if guidance was a tad short of expectations; the stock took a major hit to the chin, triggering a chain reaction of selling activity that went off across the markets.

Recent market moves have become less about the results of individual companies themselves and more about herding, information cascading, and fear given the inevitable slowdown that lies ahead.

Now, there are no signs of a recession yet, but nonetheless, it certainly feels like investors are feeling less sanguine about anything to do with growth this time around. As a result, we’ll probably see a continued rotation out of growth and into dividend-paying value stocks in the year ahead.

In such a scenario, I expect pot stocks will continue to retreat, especially if the Fed beckons the bear to come out of his cave.

Pot plus a bear market equals a dangerous combo

Marijuana stocks have been choppy as the bull markets roared over the past few years, but now that the bull is on life support, I’m not so sure that a marijuana bull market can be sustained without the broader markets recovering from their slump.

Simply put, a dip in pot stocks in a bull market and a dip in a bear market aren’t going to have the same outcome. And as we head into tax loss selling season, we could see pot stocks exhibit double-digit percentage movements to the downside as investors rush for the exits in spite of any seemingly positive news events.

While I’m sure you’ve heard the “sell your pot stocks before the bubble pops” story ad nauseum over the last three years as pot stocks doubled-up many times over, I was one of the few Fools who advocated buying pot stocks on prior dips. This is one of the few dips that I’m recommending investors to sell because I’m convinced that the bear will emerge from his cave, which could spell curtains for the marijuana trade as we know it.

Foolish takeaway

I think we’re already in the middle of a bear market, and unless you can stomach amplified +90% losses in your pot stocks in the coming months, I’d recommend taking your original principal off the table and playing with the house’s money because pot stocks and a bear market are a perfect combo for massive unrecoverable losses.

If you have plenty of the house’s money to play with and you’re keen on staying the course in spite of the hideous environment that lies ahead, Canopy Growth is the only horse I’d bet on, as it’s fallen to a much lesser magnitude versus its peers in prior cannabis corrections.

It’s also the only pot stock with a relative level of support thanks to its dance partner in Constellation Brands.

While Canopy could certainly bounce back to $100 by year-end, I think such a bounce will be dependent on whether the S&P 500 can find its footing. If it can’t, Canopy could just as easily hit $20 before it breaks the triple-digit mark, while other pot stocks free-fall with no support level in sight.

For the average investor, I’d recommend not playing marijuana at all this time around, especially not as we move closer to a bear market in the broader stock market.

Stay hungry. Stay Foolish.

Fool contributor Joey Frenette has no position in any of the stocks mentioned.

More on Investing

u.s. government spending
Tech Stocks

Which Quantum Computing Stocks Get the Most U.S. Government Funding – and Does It Matter?

The Pentagon spent US$151 million on quantum computing. Investors who chased those headlines probably wish they hadn't.

Read more »

dividend stocks bring in passive income so investors can sit back and relax
Dividend Stocks

2 Great Canadian Stocks That Just Raised Their Payouts Again

These two Canadian stocks are paying higher dividends with growing earnings and long-term expansion plans.

Read more »

Canadian investor contemplating U.S. stocks with multiple doors to choose from.
Dividend Stocks

The Perfect TFSA Stock: A 5% Yield With Monthly Paycheques

A TFSA holding Choice Properties can create a tax-free monthly “second paycheque” with a yield near 5%, but tenant concentration…

Read more »

diversification and asset allocation are crucial investing concepts
Dividend Stocks

A 4.6% Dividend Stock That Pays Cash Monthly

Whitecap’s 4.6% monthly dividend looks tempting, but it only works if oil and gas cash flow holds up.

Read more »

The sun sets behind a power source
Dividend Stocks

Buy the Dip: 1 Utility Stock That Looks Like a Steal After Falling 21%

TransAlta’s 23% pullback looks tied to a share issuance, but long-term electricity demand and contracted growth are still building.

Read more »

A glass jar resting on its side with Canadian banknotes and change inside.
Retirement

Canadians: Here’s How Much You Need Saved in Your TFSA to Retire

Building a comfortable TFSA-funded retirement can take hundreds of thousands, but CPP and OAS cover a big starting chunk.

Read more »

TFSA (Tax-Free Savings Account) on wooden blocks and Canadian one hundred dollar bills.
Dividend Stocks

How to Use Your TFSA to Bring in $49 a Month Starting With Only $15,000

Explore the benefits of a $15,000 TFSA and learn how to maximize your investment potential with smart strategies.

Read more »

A person builds a rock tower on a beach.
Dividend Stocks

How to Build a Balanced TFSA Focused on Income and Capital Gains

This strategy can deliver decent returns while also reducing risk for investors.

Read more »