Santa Claus Rally: 2 Stocks to Gain From Christmas Shopping

After posting epic Black Friday sales, Shopify Inc (TSX:SHOP)(NYSE:SHOP) is poised to dominate Christmas shopping.

| More on:

The Christmas season is fast approaching. And you know what that means: holiday shopping! While the COVID-19 pandemic has changed the face of retail, people are still going to be loading up on gifts for their friends and families. This year, they’ll likely be doing more shopping than ever before online. If you want to claim a piece of the action, here are two stocks that could profit from this year’s Christmas shopping spree.

Shopify

Shopify (TSX:SHOP)(NYSE:SHOP) is one business that has already gained massively from holiday shopping. In 2020, its vendors did $5.1 billion in sales on Black Friday. That’s up from $2.96 billion last year. Black Friday shopping is part of the Christmas shopping season, so in a sense, SHOP’s holiday shopping boost is already happening.

That’s not to say it’s over though!

The Christmas shopping season is still in full swing, and there are still plenty of gifts left to buy. This year, Shopify is going to move more than its share of them. With major cities in North America once again in partial lockdown, more people than usual will do their Christmas shopping online. This will benefit Shopify, whose revenue was up 97% and 96% in the two most recent quarters.

Make no mistake, Shopify is already an expensive stock. Its P/E ratio is nearly 700, and it trades at 20 times book value. Nevertheless, when a company grows at nearly 100% year over year, it commands a premium price. If SHOP posts another epic beat on the strength of Black Friday and Christmas sales, it could have some short-term upside.

Lightspeed

Lightspeed POS (TSX:LSPD)(NYSE:LSPD) is, like Shopify, a Canadian startup heavily involved in the e-commerce industry. Initially, it started as a retail POS system, but it branched out into e-commerce. It’s having big success in that area. In its most recent quarter, revenue was up 62% year over year. Part of that was due to e-commerce revenue, which the company said was higher than expected. E-commerce sales grew by 80% year over year, the biggest win of any single segment within Lightspeed’s business.

So, Lightspeed’s traditional focus on retail didn’t hurt it at all. It simply helped its vendors establish their e-commerce platforms and scored another beat that way. It’s been well known for years that Lightspeed has been providing its retail vendors with e-commerce infrastructure. In the second quarter, we saw that strategy bear fruit.

Foolish takeaway

There’s always plenty of money up for grabs in the holiday season. This year, however, it’s tech companies rather than retail stores that will benefit. 2020 has seen a massive shift to online shopping. By providing the infrastructure that powers online sales, tech stocks like SHOP and LSPD benefit from this trend. Nobody really knows how long this trend will go on for. When the vaccine arrives, retail will slowly but surely bounce back. One thing is for sure though: at least in this quarter, e-commerce-oriented tech companies are going to crush it.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Andrew Button has no position in the stocks mentioned. Tom Gardner owns shares of Shopify. The Motley Fool recommends Shopify and Lightspeed.  

More on Tech Stocks

A shopper makes purchases from an online store.
Tech Stocks

The Smartest Growth Stock to Buy With $1,000 Right Now

Given its solid sales growth, improved profitability, and healthy growth prospects, Shopify would be an excellent buy.

Read more »

Representation of deep learning neural networks and connectivity
Tech Stocks

Opinion: This AI Stock Has a Chance to Turn $1,000 Into $10,000 in 5 Years

If you’re looking for an undervalued Canadian AI stock with huge upside potential, BlackBerry (TSX:BB) should certainly be on your…

Read more »

chip with the letters "AI" on it
Dividend Stocks

The Top Canadian AI Stocks to Buy for 2025

AI stocks are certainly strong companies, and there are steady gainers in Canada as well. But these three are the…

Read more »

dividend growth for passive income
Tech Stocks

The Smartest Growth Stock to Buy With $1,000 Right Now

Assuming you have the risk tolerance, the right crypto stock may be a compelling investment for rapid growth potential.

Read more »

The virtual button with the letters AI in a circle hovering above a keyboard, about to be clicked by a cursor.
Tech Stocks

The Best AI Stock to Invest $500 in Right Now

The AI market is growing too rapidly for investors to understand the potential and risks of certain AI investments fully.…

Read more »

man in suit looks at a computer with an anxious expression
Tech Stocks

Short-Selling on the TSX: The Stocks Investors Are Betting Against

High-risk investors engage in short-selling, betting against some TSX stocks for bigger profits.

Read more »

Tech Stocks

2025 Could Be a Breakthrough Year for Shopify Stock: Here’s Why

Shopify (TSX:SHOP) stock could have room to breakout in the new year as it doubles down on AI tech.

Read more »

A worker uses a laptop inside a restaurant.
Tech Stocks

This E-Commerce Stock Could Be a Better Growth Play Than Amazon

Let's dive into a rather intriguing thesis that Shopify (TSX:SHOP) could be a better growth stock than Amazon (NASDAQ:AMZN) from…

Read more »