Could Investing in goeasy Stock Help Make You a Millionaire?

goeasy (TSX:GSY) stock is a great buy for income and total-return investors during market downturns. It could help you become a millionaire!

| More on:

goeasy (TSX:GSY) is a rare kind of stock on the TSX for avid investors. It has paid decent dividend income while providing exceptional growth. In the last 10 years, goeasy stock’s total return has been on par with that of Constellation Software, one of the best-performing stocks on the TSX. This also makes goeasy stock one of the best to own.

Here’s how an initial $10,000 investment has grown in the growth stocks in the last 10 years. Dividend income of about $30,000 was a part of goeasy stock’s returns in this period!

CSU Total Return Level Chart

CSU and GSY Total Return Level data by YCharts

Moreover, goeasy has beaten Constellation Software’s returns in the last three- and five-year periods. The former stock comes with higher volatility. History indicates that it could be the perfect time to add shares after goeasy stock has substantially corrected. Feel free to choose different periods in the chart below to get a sense of goeasy stock’s volatility.

goeasy stock could help make you a millionaire: Here’s how!

In the last two recessions, namely the 2020 global coronavirus pandemic and 2007-08 global financial crisis, goeasy stock experienced substantial declines. Around those times, there was capital tightening. And it was the best time to accumulate shares in the high-growth stock after a massive selloff.

An initial investment of $10,000 in goeasy stock 14 years ago in 2008 has grown to approximately $128,750. That’s a total return of 20% per year. Another way for investors to look at the wealth-creation potential is using the Rule of 72, which approximates that it’d take investors 3.6 years to double their money on a annualized return of 20%. That is a lightning-fast doubling rate!

If you bought goeasy stock at the pandemic market crash bottom in March 2020, you could have pocketed total returns of 68% per year. This investment doubled investors’ money in about a year and almost quadrupled investors’ money in two years and seven months.

The point is not to stress how long it’d take to double your money but to back up the truck on goeasy stock during meaningful corrections, particularly during recessions. An RBC report forecasts that a recession will hit Canada as soon as the first quarter of 2023.

The goeasy business

goeasy is the largest non-prime lender in Canada. More than 30 years ago, it originally began with lease-to-own financing offerings for home entertainment products, computers, appliances, and household furniture. In 2006, it started offering personal loans and home equity loans as well. Last year, it acquired LendCare, which was established in 2004 and provides point-of-sale financing across more than 4,000 merchant partners.

The Foolish investor takeaway

At $106.81 per share at writing, goeasy stock is discounted by about 20% from its long-term normal price-to-earnings ratio. Analysts believe the business can grow its earnings per share by 25% per year over the next couple of years. Furthermore, it provides a nice initial yield of 3.4% today. It’s also a Canadian Dividend Aristocrat with a 17-year dividend-growth rate of 17.3%.

Let’s say we target a conservative total return of 20% per year going forward. An investment of $10,000 would take about 25 years and three months to transform into $1,000,000. If you are able to save and invest an additional $1,000 each month for the same returns, you’d arrive at $1,000,000 in fewer than 15 years.

The bottom line is that under the Foolish investing philosophy, goeasy is a great addition to a diversified investment portfolio. Particularly, investors should consider building a position during market downturns for accelerated long-term growth.

Fool contributor Kay Ng has a position in goeasy. The Motley Fool recommends Constellation Software. The Motley Fool has a disclosure policy.

More on Dividend Stocks

Woman in private jet airplane
Dividend Stocks

A Dependable Monthly Dividend Stock With a 6.6% Yield

This monthly dividend stock offers steady income backed by a diversified business model.

Read more »

money goes up and down in balance
Dividend Stocks

4 TSX Stocks Worth Considering as the Market Shifts Back Toward Value

Value investing is making a comeback in 2026 – and these TSX stocks fit the trend.

Read more »

woman checks off all the boxes
Dividend Stocks

5 Dividend Stocks That Could Deserve a Spot in Nearly Any Portfolio

Are you wondering how to build a portfolio that generates stable, growing passive income? These five top dividend stocks should…

Read more »

workers walk through an office building
Dividend Stocks

3 Undervalued TSX Stocks to Buy Before the Crowd Catches On

These three “undervalued” TSX names all look imperfect today, which is exactly why their valuations may be offering opportunity.

Read more »

bank of canada governor tiff macklem
Dividend Stocks

3 Canadian Stocks I’d Buy Before the Next Bank of Canada Move

With the Bank of Canada on hold, these three TSX names offer earnings power that doesn’t require perfect rate cuts.

Read more »

Investor wonders if it's safe to buy stocks now
Dividend Stocks

This Market Feels Shaky: Here Are 2 Canadian Stocks I’d Still Buy

When markets get shaky, two TSX names, a cash-gushing gold miner and a deeply discounted fund, can help you stay…

Read more »

electrical cord plugs into wall socket for more energy
Dividend Stocks

1 TSX Dividend Stock That’s Down 10% – and Looks Worth Buying While It’s There

Considering its solid operational performance, growth pipeline, reasonable valuation, and healthy dividend yield, Northland Power offers attractive buying opportunities at…

Read more »

Abstract technology background image with standing businessman
Dividend Stocks

Two Canadian Dividend Stocks Worth Snapping Up on Any Dip

These Canadian stocks have a multi-decade record of paying and growing dividends, making them top investments for passive income.

Read more »