You’ll Never Buy at the Bottom: That’s Okay

Staying the course, focusing on low fees, and reinvesting dividends matters more for long-term success than trying to buy at the market’s bottom.

| More on:

The dream of buying low and selling high has long captivated the minds of investors. The allure of timing the market, of being the savvy investor who knows just when to strike, can be incredibly enticing.

But the reality is, most of us will never buy at the absolute bottom, and attempting to time the market in this way can often lead to more folly than fortune.

If this realization feels like a disappointment, fear not, for the truth is that it really doesn’t matter in the end.

What truly matters is not the impossible task of perfect timing but rather a sound and consistent investment strategy tailored to your needs and goals.

It’s time to discover why you’ll never buy at the bottom and why you can succeed with your investments despite that.

Why the average investor does so poorly

The statistics surrounding the average investor’s returns can be startling and even disheartening. According to old but still reliable statistics from the 2014 Dalbar’s Quantitative Analysis of Investor Behavior (QAIB), the results are far from impressive:

  • 10-year time frame: The average investor in a blend of equities and fixed-income mutual funds achieved a mere 2.6% net annualized return.
  • 20-year time frame: The annualized return drops slightly to 2.5%.
  • 30-year time frame: Even more concerning, the 30-year annualized rate dwindles to just 1.9%.

These numbers are particularly jarring when we consider that the average investor underperforms almost every other investment asset, such as stocks and bonds. So, what’s going wrong? Here are some common reasons why the average investor often falls short:

  1. Trying to time the market: As we discussed in the introduction, attempting to buy at the bottom and sell at the top is fraught with difficulties. Market timing often leads to missed opportunities and can result in buying or selling at inopportune moments.
  2. Chasing hot sectors and stocks: Jumping on the latest trend or hot stock may seem like a way to quick gains, but it often leads to buying high and selling low. Trends can reverse quickly, and yesterday’s star performer can be today’s underperformer.
  3. Panic-selling: Emotional reactions to market downturns can lead to selling assets at a loss, only to miss out on the eventual rebound. Panic decisions rarely align with long-term investment strategies.
  4. Excessive trading: Frequent trading racks up costs and can erode gains. What’s more, a hyperactive approach to trading often reflects a lack of a coherent, long-term strategy.

Embracing a more disciplined approach

Obsessing about market movements, trying to pinpoint the exact bottom, or jumping from one trend to another can create a chaotic and unproductive investment experience.

It’s tempting to believe these actions will lead to extraordinary gains, but, as we’ve explored, they often lead to underperformance and frustration. What truly matters in the long run is not the attempt to time the market but rather the consistent adherence to sound investment principles:

  • Staying the course: Resist the urge to make impulsive decisions based on short-term market fluctuations. A long-term perspective can help you weather the ups and downs of the market.
  • Keeping fees low: High fees can eat away at returns over time. Opting for investment options with low expense ratios can make a substantial difference in your long-term success.
  • Reinvesting dividends: The power of compounding can be your greatest ally. By reinvesting dividends, you enable your investments to grow exponentially over time.

For these reasons, I personally favour the Vanguard Growth ETF (TSX:VGRO). VGRO offers a well-diversified portfolio across an 80/20 stock and bond split, encompassing thousands of stocks from around the world, including all sectors and sizes, as well as government and corporate bonds.

VGRO low 0.24% expense ratio keeps costs in check, and the ETF periodically re-balances to ensure a disciplined investment approach. In my opinion, it is the perfect long-term, hands-off investment.

Fool contributor Tony Dong has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Stocks for Beginners

Close up of an egg in a nest of twigs on grass with RRSP written on it symbolizing a RRSP contribution.
Dividend Stocks

RRSP Season: Here’s the 1 Move I’d Make This Week

RRSP deadline pressure is real, but one simple action can turn a last-minute contribution into long-term compounding.

Read more »

senior couple looks at investing statements
Retirement

Retiring? $1 Million Isn’t Enough Anymore

To make savings last, retirees need portfolios focused on inflation-beating returns and growing income.

Read more »

sleeping man relaxes with clay mask and cucumbers on eyes
Stocks for Beginners

TFSA Investors: 1 “Set it and Forget it” Stock for 2026

WSP could be the kind of “set it and forget it” TFSA stock that compounds quietly while infrastructure spending does…

Read more »

The RRSP (Canadian Registered Retirement Savings Plan) is a smart way to save and invest for the future
Energy Stocks

1 Rock-Solid TSX Dividend Stock to Buy Before RRSP Season Ends

RRSP season makes yields look irresistible, but Canadian Utilities is really a “sleep-well” pick only if you’re happy with slow…

Read more »

AI concept person in profile
Tech Stocks

Too Much U.S. Tech? Here’s the TSX Stock I’d Add Now

If your portfolio is overloaded in U.S. mega-cap tech, Constellation Software offers a quieter kind of software growth that can…

Read more »

Canadian dollars in a magnifying glass
Energy Stocks

If CAD/USD Swings, This TFSA Strategy Still Works

CAD/USD swings can make a TFSA feel volatile, so the best plan is a core in CAD assets plus a…

Read more »

investor looks at volatility chart
Stocks for Beginners

Gold Just Dropped: Should TFSA Investors Buy the Dip?

Gold’s dip can create a TFSA opportunity, but only if you pick a miner built to survive the ugly swings.

Read more »

Warning sign with the text "Trade war" in front of container ship
Dividend Stocks

Worried About Tariffs? 2 TSX Stocks I’d Buy and Hold

Tariff noise can rattle markets, but businesses tied to everyday needs can keep compounding while the headlines scream.

Read more »