Is Sun Life Financial Stock a Buy for its 4% Dividend Yield?

Let’s dive into whether Sun Life Financial (TSX:SLF) stock is a buy for its dividend yield alone, or if this is a more complex stock to consider.

| More on:

Sun Life Financial (TSX:SLF) is a well-recognized company in the world of financial services, known for its steady and consistent cash flow growth over time. The company’s stock chart below tells a solid picture of such growth and reminds investors why this stock is worth holding over the long term.

That said, this company is also a notable dividend stock, providing a current yield that is hovering around 4%. The question for many investors looking for bond proxies and income-producing assets is whether this stock is worth holding on a dividend basis alone.

Let’s dive into what to make of the company’s overall business model and its current yield and focus on this stock from an income perspective.

woman looks out at horizon

Source: Getty Images

Strong underlying business

For any investor considering either the growth or dividend portion of an investment, ensuring that the underlying company has a durable and sustainable business model is important. Sun Life Financial certainly appears to be a company with both.

The company provides a range of services alongside its core insurance business, which includes wealth management and asset management services. This diversification of the company’s revenue streams allows Sun Life investors to benefit from less volatility over business cycles. In other words, if one business segment is lagging the others, one would hope that a pickup in business in other areas could offset these near-term losses. That’s been the case in past years, and it’s a top reason why many own this stock.

Additionally, the company’s relative valuation and payout ratio are attractive. With a current multiple of just 14 times trailing earnings and a payout ratio below 75%, the company’s 4% dividend yield does appear to be well-covered. Anything can happen in the world of insurance. But as far as top-tier, high-quality insurance players are concerned, this company is certainly worth a look at in my books.

Solid financials

This diversified business model has produced excellent results for investors in past quarters. The company’s most recent earnings reports highlighted how well Sun Life’s operating business has performed, with the company raising its dividend distribution to $0.75 per share on strong earnings and revenue growth.

I’m not certain that the company’s overall growth profile will remain intact for years to come. Most insurance names have seen a boost as yield curves have un-inverted, and things appear to be going back to normal.

But once this period of volatility is over, Sun Life is a stock I think can provide meaningful and consistent returns even from these levels. The company’s relatively attractive multiple and dividend yield complement a strong core business that won’t be going anywhere anytime soon.

Fool contributor Chris MacDonald has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Investing

hand stacks coins
Dividend Stocks

3 TSX Dividend Stocks With Payout Ratios That Actually Hold Up to Scrutiny

Rogers Communications Inc (TSX:RCI.B) has a high yield but a low payout ratio.

Read more »

fast shopping cart in grocery store
Dividend Stocks

3 Stocks I’d Buy Today and Hold Comfortably All the Way to 2031

Considering their solid underlying businesses and healthy growth prospects, these three TSX stocks are ideal for long-term investors.

Read more »

infrastructure like highways enables economic growth
Dividend Stocks

Are the Highest-Paying Dividend Stocks on the TSX Actually Worth Buying?

High yields look tempting, but are these TSX dividend stocks actually worth it?

Read more »

people apply for loan
Investing

2 TSX Stocks Priced Under $20 That Look Worth Picking Up Today

These under $20 stocks are well-positioned to sustain their growth trajectory into 2026 and beyond and look worth picking up…

Read more »

Piggy bank with word TFSA for tax-free savings accounts.
Tech Stocks

What a Typical 50-Year-Old Canadian Actually Has in Their TFSA 

Learn how TFSA contributions change with age and why those at age 50 see a significant increase in their balances.

Read more »

pig shows concept of sustainable investing
Bank Stocks

2026 Outlook for TD Stock

TD Bank (TSX:TD) has a strong outlook for the rest of the year, making shares a timely dividend bargain.

Read more »

chart reflected in eyeglass lenses
Investing

A Canadian Stock I’d Move Quickly to Buy on a TSX Pullback

Bank of Nova Scotia (TSX:BNS) is a dividend grower that's cheap and worth loading up on amid the oil crisis.

Read more »

investor schemes to buy stocks before market notices them
Dividend Stocks

The Average Canadian TFSA Balance at 60 Reveals Something Important

Here’s an important lesson every long-term TFSA investor should keep in mind.

Read more »