Why BlackBerry Ltd. Rallied Over 23% Last Week

BlackBerry Ltd. (TSX:BB)(NYSE:BB) rallied more than 23% last week following a deal with Baidu Inc. (NASDAQ:BIDU). What should you do now? Let’s find out.

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What?

Cybersecurity software and services company BlackBerry Ltd. (TSX:BB)(NYSE:BB) watched its stock jump over 23% last week, thanks to a rally of just over 15% that began on Wednesday morning following its announcement that it and Baidu Inc. (NASDAQ:BIDU) are partnering to “accelerate connected and autonomous vehicle technology.”

So what?

Baidu will be using BlackBerry QNX’s “industry-leading” ISO26262 ASIL-D certified safety operating system as the foundation of its Apollo autonomous driving platform, which has now attracted over 70 global partners. The two companies will also work together to integrate Baidu’s CarLife software, its conversation AI system DuerOS, and its high definition maps to run on BlackBerry’s QNX Car Platform.

Now what?

BlackBerry is now up more than 27% since its third-quarter earnings release on December 20, and I thought it represented an attractive long-term investment opportunity at the time, and I think this partnership with Baidu makes it even more attractive. Foolish investors should take a closer look and strongly consider initiating positions today with the intention of adding to those positions on any weakness in the trading sessions ahead.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

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