Dollarama Inc (TSX:DOL) Rocked by Short-Seller Report: What Should Investors Do?

Dollarama Inc (TSX:DOL) stock could be headed down even further as the sell-off looks to be as strong as ever.

| More on:

Last year, Dollarama Inc (TSX:DOL) was flying high and it was one of the top stocks on the TSX. However, so far in 2018, the stock has run into trouble, declining by more than 30% and recently hitting a new 52-week low.

Most recently, the stock is down as a result of a report from Spruce Point Capital.

The investment management company believes that Dollarama’s stock could decline another 40% in price, stating in a tweet on Wednesday that this would be as a result of a “failure to hit targets, margin +multiple contraction.”

Should investors be worried about this report?

Before investors panic and look to sell the stock, they should consider the source of the information and the substance behind the message itself.

Spruce Point is an investment company and says its focus is on “short-selling, value, and special situation investment opportunities.” Short-selling is at the top of its list, and investors should always be hesitant when it comes to overly-bearish reports, particularly made by a company that could stand to profit from the stock dropping in value.

There’s a good possibility, especially since I couldn’t find any disclosure related to the report, that Spruce Point could very well have an interest in seeing the stock price go down in value, which would suggest a level of bias in the report, and that would undermine its usefulness.

I briefly skimmed through the report, and while there were good, cogent arguments made for why the company could be in trouble, I didn’t find them to be revolutionary or having uncovered something that everyone else missed.

The danger is how easily investors can be influenced by these types of reports.

A great example of that is what happened to Shopify Inc (TSX:SHOP)(NYSE:SHOP) stock a year ago when its share price was rocked by a short-seller report as well. It was even targeted again this year as well. However, both times the stock would eventually rise after seeing a decline in price immediately after.

What does this mean for the stock?

Ultimately, nothing has significantly changed about Dollarama’s business model. While the company is coming off a disappointing quarter where questions about growth came up, there’s no guarantee that the store is now destined to keep missing its numbers.

It could just be a bad quarter that the company will eventually rebound from. When things go bad for a company, sometimes there seems to be an abundance of bears that come out of the woodwork that want to pile on, which is why it’s important to pay close attention to the substance of what’s actually being said about a stock.

Over the long term, I actually wouldn’t be surprised to see Dollarama to continue to show strong growth.

Right now, the economy is doing well, but sooner or later that won’t be the case, and rising interest rates will accelerate that process as well. That will mean less disposable income for consumers, which would make dollar stores like Dollarama more attractive options as people look for ways to tighten up their budgets to be able to pay all of their bills.

For that reason, I still see Dollarama stock as being a good long-term buy that could turn out to be a bargain today.

Fool contributor David Jagielski owns shares of Shopify. Tom Gardner owns shares of Shopify. The Motley Fool owns shares of Shopify. Shopify is a recommendation of Stock Advisor Canada.

More on Investing

money goes up and down in balance
Dividend Stocks

4 TSX Stocks Worth Considering as the Market Shifts Back Toward Value

Value investing is making a comeback in 2026 – and these TSX stocks fit the trend.

Read more »

woman checks off all the boxes
Dividend Stocks

5 Dividend Stocks That Could Deserve a Spot in Nearly Any Portfolio

Are you wondering how to build a portfolio that generates stable, growing passive income? These five top dividend stocks should…

Read more »

A close up color image of a small green plant sprouting out of a pile of Canadian dollar coins "loonies."
Stocks for Beginners

2 Canadian Stocks That Could Benefit From a Stronger Loonie

A stronger loonie can boost margins for companies with U.S.-dollar costs, but it can also dampen reported results from foreign…

Read more »

workers walk through an office building
Dividend Stocks

3 Undervalued TSX Stocks to Buy Before the Crowd Catches On

These three “undervalued” TSX names all look imperfect today, which is exactly why their valuations may be offering opportunity.

Read more »

trading chart of brent crude oil prices
Energy Stocks

Oil Is Surging Again: 2 Canadian Stocks to Watch Closely

An oil spike can lift energy stocks fast, but the best plays aren’t always pure producers.

Read more »

bank of canada governor tiff macklem
Dividend Stocks

3 Canadian Stocks I’d Buy Before the Next Bank of Canada Move

With the Bank of Canada on hold, these three TSX names offer earnings power that doesn’t require perfect rate cuts.

Read more »

Investor wonders if it's safe to buy stocks now
Dividend Stocks

This Market Feels Shaky: Here Are 2 Canadian Stocks I’d Still Buy

When markets get shaky, two TSX names, a cash-gushing gold miner and a deeply discounted fund, can help you stay…

Read more »

electrical cord plugs into wall socket for more energy
Dividend Stocks

1 TSX Dividend Stock That’s Down 10% – and Looks Worth Buying While It’s There

Considering its solid operational performance, growth pipeline, reasonable valuation, and healthy dividend yield, Northland Power offers attractive buying opportunities at…

Read more »