The Better Stock to Buy for TFSA Investors in 2020

Which is the better top stock to buy for TFSA investors in 2020? Lululemon (NASDAQ:LULU) vs Shopify (TSX:SHOP)(NASDAQ:SHOP).

| More on:

Shopify (TSX:SHOP)(NYSE:SHOP) and Lululemon Athletica (NASDAQ:LULU) have both experienced tremendous stock price gains in the past year. Canadian investors with these stocks in their Tax-Free Savings Accounts (TFSA) are growing their income without added expenses from the Canada Revenue Agency. Since the Canada Pension Plan will not provide sufficient retirement income for most Canadians, leveraging the power of the TFSA to quickly and easily grow your wealth will be the advantage that you need to retire comfortably.

But, between Shopify and Lululemon Athletica, which stock will more likely give you the kind of returns that you will want to maintain your current standard of living during retirement?

Shopify’s stock price run might be trouble next year

I don’t believe Shopify’s stock price performance last year is an indication of future performance. While I’d like to say that the stock can keep up the momentum (and it may actually surprise all of us skeptics), Shopify is a ticking time bomb. You may even end up losing money to billionaire investors with greater retirement potential than you. That being said, I just don’t trust Shopify’s outstanding price run.

LULU Chart

Shopify’s revenue has soared from around $200 million in 2015 to over $1 billion in 2018 while earnings have only tanked. The company reported negative margins of almost 9%, and major peers such as Wix and Godaddy haven’t performed much better.

Overall, I wouldn’t recommend Shopify based on its business model or fundamentals. Sometimes, stocks surprise us by behaving in ways we wouldn’t have thought for other reasons. That seems to be more of the case with Shopify stock.

Lululemon Athletica’s gradual stock price rise lends more confidence

Over the long term, I’m more tempted to trust Lululemon Athletica to give aspiring Canadian retirees a chance at a comfortable retirement. The rise in its stock price has been more gradual over the last 12 months. Further, it has also led to the outstanding gains on the Toronto Stock Exchange over the past 10 years.

LULU Chart

Lululemon is a more mature company than Shopify, meaning we possess a longer time frame of financial and stock market data from which to determine the intrinsic value and make predictions about future earnings. For this reason, Lululemon is the safer stock out of the two options.

Unlike Shopify, Lululemon reports a 15% profit margin and a 37% return on equity.  Lululemon’s diluted EPS is also a positive $4.31 per share with trailing 12-month gross profits at $1.82 billion. While Lululemon’s market cap is only $30.72 billion versus Shopify’s $69.11 billion, Lululemon boasts higher gross profit and revenue at $3.75 billion.

Which is the better top stock to buy for TFSA investors in 2020?

Hands down, Lululemon is the better top stock to buy for TFSA investors in 2020. With Lululemon, Canadian investors can feel more confident that they are not investing in an overvalued stock. Stock market investing doesn’t come with any guarantees. Thus, Shopify’s $595.46 stock price carries more risk than Lululemon’s $235.76 market valuation.

If you are interested in investing in some of last year’s top TSX gainers, Lululemon will provide your TFSA and retirement accounts with greater security than Shopify’s potentially unsustainable run in stock price.

Fool contributor Debra Ray has no position in any of the stocks mentioned. Tom Gardner owns shares of Shopify and Wix.com. The Motley Fool owns shares of and recommends Lululemon Athletica, Shopify, Shopify, and Wix.com. The Motley Fool recommends GoDaddy.

More on Tech Stocks

Investor wonders if it's safe to buy stocks now
Tech Stocks

3 Major Red Flags the CRA Is Watching for Every TFSA Holder

Discover how a TFSA can benefit you while ensuring compliance with Canada Revenue Agency rules on contributions.

Read more »

runner checks her biodata on smartwatch
Dividend Stocks

What Does the Average Canadian’s TFSA Look Like at 55?

Explore the impact of a TFSA on savings across different life stages in Canada and maximize your contributions for financial…

Read more »

A microchip in a circuit board powers artificial intelligence.
Tech Stocks

1 Magnificent Canadian Tech Stock Down 13% to Buy and Hold for Decades

Discover the potential of Celestica as a tech stock. Learn why this Canadian company is poised for future growth.

Read more »

Blocks conceptualizing Canada's Tax Free Savings Account
Tech Stocks

CRA: How to Use Your TFSA Contribution Limit in 2026

Explore the 2026 TFSA contribution limit of $7,000 and learn how to maximize your savings potential in Canada.

Read more »

An analyst uses a computer and dashboard for data business analysis and Data Management System with KPI and metrics connected to the database for technology finance, operations, sales, marketing, and artificial intelligence.
Tech Stocks

Constellation Software Just Moved: 2 TSX Tech Stocks to Watch Now

Constellation’s surge is putting its “buy-and-compound” playbook back in the spotlight — and two younger spinouts could be next.

Read more »

drinker sniffs wine in a glass
Dividend Stocks

3 Canadian Stocks Billionaires Are Buying in Bulk

Billionaire-linked buying isn’t a signal to copy, but it can spotlight stocks where the market may be underpricing the next…

Read more »

A person's hand cupped open with a hologram of an AI chatbot above saying Hi, can I help you
Stocks for Beginners

Shopify’s Rally Isn’t Over: 2 Canadian Stocks to Buy Next

Shopify’s surge may be just the first wave. Two smaller Canadian tech names could be next if growth stays strong.

Read more »

athlete ties shoes before starting to exercise
Tech Stocks

Celestica Just Ran: 2 Canadian Tech Stocks to Buy Next

Celestica’s AI-driven run shows how fast Canadian tech can move, but Kinaxis and Docebo may offer a better risk-reward tradeoff…

Read more »