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To Invest Amid the Coronavirus Market Crash, Start With This Strategy

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A version of this article was originally published on, by Jason Hall

Global stock markets are in absolute turmoil as the COVID-19 pandemic wreaks havoc around the world. Few investors have ever experienced the extreme volatility the past month has brought as a significant share of normal economic activity has been grinding to a halt. Major market indexes like the S&P 500 and Dow Jones Industrials have made more daily swings up or down by 5% in the past few weeks than they had in the prior 12 years.

Since the stock market set a record for the fastest 10% decline in history in late February, it has broken that record at least two more times, and even lost more than 10% of its value in a single day on March 11.

It’s enough to make you want to pull everything out of the market and hide in a cave for six months until things return to normal — whatever normal will look like on the other side of this.

And if that’s your instinct, trust me, I understand: Since reaching a major financial milestone in late February, I’ve seen my portfolio lose substantial value.

Yet if we can look beyond this rising emotional and financial turmoil, history tells us that, now, with the market in an extended period of panic, is when we should act aggressively as buyers.

The historical case for buying now

As of noon Friday 20th, the S&P 500 index was down about 29% from its 2020 peak, and almost three years worth of gains had been wiped out:

^SPX Chart


And let’s be honest: Most of us expect stocks will continue to fall. We don’t even know how bad things really are out there yet, because there isn’t enough up-to-date economic data, but we know the travel and hospitality industries are all but shut down, sports leagues are closed for the foreseeable future, and in many parts of the country, pretty much all businesses that are open to the public but not essential to our well-being are being forced to close their doors or seriously curtail their operations.

But what we don’t know is exactly how stocks will behave. Yes, they probably will fall more, but it’s a mistake to try too hard to be precise about when to “get in” during a market crash. A look at the long-term returns of the S&P 500 should help put that into better context:


As you can see in the chart above, every major stock market crash presented people with an opportunity to invest; and even investors who bought in the middle of a crash and watched stocks fall even further before they recovered still profited enormously.

Avoiding the fallacy of “catching the bottom”

Let’s use the 2007-2009 Global Financial Crisis as an example. On Nov. 20, 2008, the S&P 500 was at 752.44, down 52% from the pre-crash peak it hit in October 2007:


This was during the heart of the worst financial crisis the world had faced in 80 years. Over the six weeks that followed, stocks began to recover, but that recovery faltered, and by March 9, 2009, stocks had fallen 28% from their January peak:


A lot of people who bought during the late-2008 low probably felt like geniuses for a month or two, before feeling like idiots for having “gotten in too soon” after the market fell sharply once again.

But whether they bought near the first bottom in November 2008 or the actual bottom in March 2009, those investors have done incredibly well. As of 20th March, the S&P 500 was up 212% from the first bottom, and 248% from the final bottom in March 2009. And when you add in the dividends paid, the total returns surge to 303% and 342% respectively.

To put it bluntly, don’t let the fear that an investment might look stupid in a few weeks or months cause you to miss out on what should prove to be incredible market returns over the next five, 10, or 20 years.

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This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Jason Hall has no position in any of the stocks mentioned.

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