Market Rally: Canadian Tire Is a Buy Today

The market rally over the past four weeks has driven the stock price up for many Canadian companies. Find out why this retail stock is a strong buy today.

| More on:

About one month ago, we had hit the bottom of a 35% drop in the S&P/TSX Composite Index. It wasn’t just the amount that the market had dropped that had made it difficult to endure, but also the speed at which it dropped. It took just over one month to see the entire drop occur. The market has since rebounded very well during the recent four-week market rally.

Since the market bottomed out in March, we have seen the market rally by an astonishing 27% in four weeks. Although we may still be headed for a recession, the market is reacting to positive news from the previous month.

There is no way to know for sure if that March low we witnessed was the bottom of this market crash. Rather than worry about timing the market, however, take time now to look for undervalued companies during this market rally.

Many Canadian companies have enjoyed impressive runs over the past four weeks, while others have remained stagnant. Canadian Tire (TSX:CTC.A) is an example of one such company that has enjoyed an impressive run during this market rally.

The iconic Canadian retailer is a great stock for any Canadian investor to be buying today. Let’s take a deeper look at the company to understand why it’s a buy at this price.

Market rally opportunity

The $6 billion market cap retailer operates more than 1,500 stores across the country. The company drives revenue through four major categories: automotive, hardware, sports gear, and furniture.

Canadian provinces deemed the retailer to be essential, while many other retail stores across the country were forced to close temporarily. Profits will certainly be taking a hit during this social distancing period, as many usual shoppers are staying inside. But the company is still generating online sales, while many other retailers are completely closed.

The Canadian Tire brand continues to grow through acquisitions as well. In 2018, the retailer purchased the Norway-based brand Helly Hansen for close to $1 billion.

Valuation is cheap even after this market rally

The stock is trading well below its 52-week high of $157 from November 2019. It has seen an impressive run over the past four weeks during this market rally but is still undervalued.

The P/E ratio helps investors determine how expensive a stock is currently trading. The ratio looks at the current share price relative to its earnings per share.

Trading at a P/E ratio of just 7.7, the retailer is cheaper than the Canadian market average today.

There are certainly strong headwinds for this retailer as COVID-19 continues to impact consumer shopping. But at today’s price, the stock is undervalued and could very well see the price continue to rise during this market rally.

Dividend yield

Canadian Tire is part of the exclusive Dividend Aristocrat club and boasts an impressive yield. At today’s stock price, the dividend yield is 4.61%.

The drop in stock price this year has certainly driven the dividend yield up. A $10,000 investment made today in Canadian Tire would earn shareholders a quarterly check of $115.

Foolish takeaway

The retailer may still be down on the year, but the recent market rally has driven up optimism about the future of the company.

The retailer has been fortunate enough to remain open while Canadians practice social distancing. Profits will certainly be affected, but less so than many other companies deemed unessential.

Even with an impressive run during the market rally over the past four weeks, Canadian Tire shares are still undervalued.

For any Canadian investor following a buy-and-hold strategy, this is a great stock to buy at a discount today.

Fool contributor Nicholas Dobroruka has no position in any of the stocks mentioned.

More on Investing

Piggy bank with word TFSA for tax-free savings accounts.
Tech Stocks

Missed the RRSP Deadline? Here’s 1 Move to Make Now

Missed the RRSP deadline? Discover how to make the most of your tax savings with contributions and carry-forward rules.

Read more »

moving into apartment
Tech Stocks

1 Top Growth Stock to Buy in April

Shopify (TSX:SHOP) is a great growth stock to buy while it's down and out.

Read more »

worry concern
Dividend Stocks

One Year On: Is Intact Financial Still Worth Buying for its Dividend?

Intact has created significant value as a consolidator, with industry-leading performance to drive continued value creation.

Read more »

a person prepares to fight by taping their knuckles
Dividend Stocks

2 Beaten-Down Dividend Titans Worth Considering Right Now

These TSX stocks could rebound in the next couple of years.

Read more »

shoppers in an indoor mall
Dividend Stocks

How a $14,000 Position in This TSX Stock Could Deliver $913 in Annual Income

This TSX REIT could turn a $14,000 investment into well over $900 in yearly income.

Read more »

diversification is an important part of building a stable portfolio
Dividend Stocks

2 Dividend Stocks to Hold Comfortably for the Next 5 Years

These TSX stocks have great track records of dividend growth.

Read more »

middle-aged couple work together on laptop
Tech Stocks

Have $5,000 to Invest? 2 Growth Stocks That Could Potentially Double in Value

Adding these two TSX tech stocks can provide your self-directed investment portfolio with a significant boost and help you grow…

Read more »

A train passes Morant's curve in Banff National Park in the Canadian Rockies.
Dividend Stocks

The One Stock I’d Never Sell No Matter What Happens to My TFSA

CPKC (TSX:CP) is the only railway connecting Canada, the U.S., and Mexico. Here's why it's the one TSX stock worth…

Read more »