The Motley Fool

Forget Bitcoin: Shopify (TSX:SHOP) Is a Far Better High-Upside Bet!

Image source: Getty Images

Bitcoin just had another big rally, with the cryptocurrency exploding past the US$11,000 mark this week, as speculators pile in for a chance at making a quick buck. Will the sudden surge in momentum last for Bitcoin? If you’re an investor and not a speculator, the answer ought to be, “Who cares?”

As Foolish long-term investors, we’re all about investing to build one’s wealth at an above-average rate over time. We do our due diligence to tilt the risk/reward trade-off in our favour and try to scoop up shares of businesses that trade at discounts to our gauge of their intrinsic value (or relative value). What we’re not about is paying any price for dangerously volatile, unbacked assets that are only worth what the next person’s willing to pay.

Bitcoin versus Shopify

Bitcoin is booming again, and it’ll likely go bust again, likely when you least expect it. So, do yourself a favour and consider shares of Shopify (TSX:SHOP)(NYSE:SHOP) instead. Like Bitcoin, it has momentum and upside potential. Unlike cryptocurrencies, it’s backed by a visionary-founder-led business that is in the early innings of its growth story.

Yes, Shopify is absurdly expensive at these heights. Still, I’d argue that given the calibre of business (and management) you’re getting, it’s far cheaper than Bitcoin, which, if Warren Buffett is right, has “no value.” I don’t know about you, but I’d rather run the risk of overpaying for the momentum stock of the second-greatest e-commerce company on the planet than an asset that may be worth nothing at all!

Moreover, if momentum chasing your cup of tea, Shopify is capable of way more upside relative to Bitcoin, which has been a roller-coaster ride between US$5,000 and US$12,000 over the last two years. From a technical standpoint, Bitcoin is at risk of pulling back from its US$12,000 level of resistance back to the lower end of its consolidation channel. As such, I find no reason to bet on Bitcoin, even if you’re a seasoned technician who’s a fan of cryptocurrencies or blockchain technology.

Shopify, however, is a growth story that keeps getting better over time. The visionary founder Tobias Lütke continues to raise the bar for his company. Shopify is filling in a void for many small- and medium-sized businesses (SMBs) amid the pandemic and serves as a great COVID-19 hedge for those who see the pandemic dragging on later rather than sooner.

There are a plethora of things to get excited about when it comes to Shopify’s growth story. The e-commerce powerhouse has demonstrated its resilience in a time of crisis, and churn, I believe, is no longer a concern, given the ever-increasing number of high-quality merchant additions.

5 Stocks Under $49 (FREE REPORT)

Click here to gain access!

Foolish takeaway

While I cringe at the valuation, with SHOP stock trading at 63 times sales, I’d say that compared to the likes of impossible-to-value cryptocurrencies like Bitcoin, that Shopify shares are a far better value, given what you’ll receive for the price of admission.

Shopify stock recently corrected, but I have a feeling there’s a high chance that the momentum could continue well into year-end, as investors pile into pandemic-resilient stocks that have been strengthened by the pandemic. I wouldn’t back up the truck on Shopify shares here, but if you’ve yet to get skin in the game, now is looking like an opportune time if upside is what you seek.

Speaking of ample upside, you need to check out these following stocks curated by the team here at the Motley Fool Canada!

Just Released! 5 Stocks Under $49 (FREE REPORT)

Motley Fool Canada's market-beating team has just released a brand-new FREE report revealing 5 "dirt cheap" stocks that you can buy today for under $49 a share.
Our team thinks these 5 stocks are critically undervalued, but more importantly, could potentially make Canadian investors who act quickly a fortune.
Don't miss out! Simply click the link below to grab your free copy and discover all 5 of these stocks now.

Claim your FREE 5-stock report now!

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Joey Frenette has no position in any of the stocks mentioned. Tom Gardner owns shares of Shopify. The Motley Fool owns shares of and recommends Shopify and Shopify.

Two New Stock Picks Every Month!

Not to alarm you, but you’re about to miss an important event.

Iain Butler and the Stock Advisor Canada team only publish their new “buy alerts” twice a month, and only to an exclusively small group.

This is your chance to get in early on what could prove to be very special investment advice.

Enter your email address below to get started now, and join the other thousands of Canadians who have already signed up for their chance to get the market-beating advice from Stock Advisor Canada.