Why I Remain Bullish on Bombardier Stock

Bombardier stock has surged 253% in nine months and is trading near its four-year high. But I am still bullish on this stock. Here’s why.

| More on:
Illustration of bull and bear

Image source: Getty Images.

In April, Bombardier (TSX:BBD.B) stock fell 8.4% from its 52-week high of $74.43. Just nine months back, the company did a 25:1 reverse stock split to keep the stock price above $1 and avoid removal from the TSX Composite Index. Since the June 2022 reverse split, this mid-cap stock has jumped 253%, raising questions over whether the stock is overvalued. After all, who will buy a business jet amid a global recession? Well, that’s the thing, wealthy individuals, governments, companies, and charter plane services buy Bombardier business jets. They are not affected by inflation. 

The business jet maker has seen a shift in its client mix. Charter operators like NetJets and Flexjet now account for 20% of its order book, down from 40% earlier. The remaining 80% of orders are from individuals and companies. A recession could slow orders, but Bombardier’s 2023 outlook shows otherwise. And it is this outlook that keeps me bullish on Bombardier. 

Bombardier’s bullish 2023 outlook and 2025 targets

Bombardier expects to deliver 138 aircraft in 2023 (123 in 2022) and 150 in 2025. This outlook and the financial target are based on its 2022 order backlog of $14.8 billion, the launch of its Challenger 3500 jet in September 2022, and the pending launch of its flagship Global 8000 aircraft in 2025. 

While other companies are slashing their outlook and financial targets, Bombardier has raised its 2025 financial target. Management increased the 2025 revenue target from $7.5 billion to $9 billion and free cash flow target from $500 million to $900 million. Bombardier’s CEO Eric Martel calls this guidance cautious. 

He expects stronger demand from China, which he has not incorporated into the 2025 target. If Martel’s expectations materialize, Bombardier could see market-beating earnings. It is always better to underpromise and over-deliver. 

Bombardier’s future growth plans 

Martel’s priorities are clear: first, make the business solvent, and then focus on growth. He has almost achieved the first target by reducing debt, focusing on the strengths (mid- and large-size private, the Challenger and Global jets), divesting low-margin products like the small cabin Learjet, and expanding aftermarket service. These steps have helped Bombardier reduce costs and increase free cash flow. Now it is time to grow adjusted EBITDA. 

Bombardier has repaid all debt maturing up to March 2025 and could repay another $500 million to bring down its long-term debt to under $5.5 billion. Martel has no plans to spend billions of dollars to develop a new aircraft until 2025. Business solvency is still the priority, and challenging macro conditions refrain Bombardier from taking the expensive route. However, he has not ruled out mergers and acquisitions. 

Mistakes of the past are learnings of the future 

Bombardier was pushed closer to bankruptcy in the last 10 years after its C-series commercial aircraft program went way over budget ($6 billion). It was forced to sell the program to Airbus. Today, the C-series aircraft fly as the A220. It made the costly mistake of challenging Boeing and Airbus in their game. Too many planes spoil profits. 

The new Martel-led Bombardier is keeping it simple and streamlined. It spent 2022 building aftermarket facilities worldwide. It now expects these facilities to start churning revenue. In 2023 and beyond, the company will focus on bringing the Global 8000 aircraft into service. At the same time, it is modifying its Challenger and Global business jets for special missions for the defence industry and spending money on reducing carbon emissions. 

If an aircraft program is delayed, the company has cash flow flexibility from aftermarket services and no debt maturities.

Is Bombardier stock a buy at its high? 

A turnaround stock has significant growth potential if you hold the stock till the company reaches normalized growth. The stock is trading at 16 times its 2025 free cash flow guidance and 1.6 times its 2025 revenue guidance. 

BBD stock could fall as recession concerns pull down the discretionary industry creating a buying opportunity. If Bombardier beats its guidance or announces a merger or acquisition, its stock price could grow further. Otherwise, it could continue growing by double digits.  

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Puja Tayal has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Investing

A plant grows from coins.
Dividend Stocks

Dividend Stocks: What’s Better? Growth or Consistency?

Are you trying to invest in dividend stocks? What’s better, growth or consistency? Here’s my take.

Read more »

Stocks for Beginners

After Hitting 52-Week Highs, TIH Stock Is Down: Here’s What Happened

TIH (TSX:TIH) stock has seen a huge rally in 2023, but dropped earlier in April as an analyst weighed in…

Read more »

stock market
Investing

2 Top TSX Bargain Stocks That Could Be Ready for a Bull Run

These 2 TSX stocks are already rallying on recent results that have been stronger than expected.

Read more »

Cogs turning against each other
Dividend Stocks

How to Build a Bulletproof Monthly Passive Income Portfolio With Just $5,000

Looking for solid stocks for a bulletproof income portfolio? Consider adding these two REITs.

Read more »

Gold bullion on a chart
Energy Stocks

Have $500? 2 Absurdly Cheap Stocks Long-Term Investors Should Buy Right Now

Torex Gold Resources (TSX:TXG) stock and one undervalued TSX energy stock could rise as identified scenarios play out.

Read more »

clock time
Dividend Stocks

Is Now the Right Time to Buy goeasy Stock? Here’s My Take

Shares of goeasy stock (TSX:GSY) slumped last year on a federal announcement, but that has all changed since then.

Read more »

Illustration of bull and bear
Investing

The Bulls Are Coming: 2 of the Best Growth Stocks to Buy Now to Get Ahead

Alimentation Couche-Tard (TSX:ATD) and MTY Food Group (TSX:MTY) stocks look way too cheap to ignore at these levels.

Read more »

Bank sign on traditional europe building facade
Stocks for Beginners

1 Magnificent TSX Dividend Stock Down 22% to Buy and Hold Forever

This dividend stock may be down 22% from all-time highs, but is up 17% in the last year alone. And…

Read more »