Down 60% in 2 Years, Is Shopify Stock a Buy Today?

Shopify Inc (TSX:SHOP) stock is one of the best-performing TSX stocks this year. Can it keep up the momentum?

| More on:

Shopify (TSX:SHOP) is one of Canada’s best-performing tech stocks. If you’d bought the stock at its initial public offering (IPO) date and held to today, you’d be sitting on a 2,589% capital gain today. This means that if you invested $10,000 in the stock in its IPO, you’d have $2,590,000 today — not a bad result at all!

With that being said, it’s never prudent to buy a stock just because its price went up in the past. Those investors who chased Shopify’s momentum in 2021 were taught a harsh lesson, as their shares began crashing in November of that year. Today, the shares remain down 55%. The company has regained much of its mojo, but it remains a loser for those who bought exclusively in 2021. The question is, can SHOP stock turn it around and regain all the ground it lost in 2022’s technology bear market?

In this article, I will attempt to answer that question.

Strong growth

One thing that Shopify still has going for it, even after its 55% selloff, is growth. Growth in the underlying business, I mean — not necessarily growth in the stock price over every conceivable timeframe. Although SHOP stock is down over the November 2021 to November 2023 timeframe, the business itself is doing better than ever. As proof of that, we can look at the company’s most recent quarterly earnings release.

In the third quarter, Shopify delivered the following:

  • $1.71 billion in revenue, up 26%
  • $56.2 billion in gross merchandise volume, up 22%
  • $901 million in gross profit, up 91%
  • $122 million in operating income and a 7% operating margin
  • $276 million in free cash flow, up from a negative sum in the prior year quarter
  • A 16% free cash flow margin

Overall, it was a strong quarter. In the third quarter (Q3), Shopify was profitable and had high double-digit revenue growth. The results were far in excess of what analysts expected.

Expensive valuation

As we saw above, Shopify is a profitable, high-growth enterprise. If the stock price weren’t a concern, it would be an appealing investment. However, Shopify’s stock price is something of a concern: it’s rather high. SHOP is currently trading at an expensive valuation, trading at the following multiples:

  • 150 times earnings
  • 13.3 times sales
  • 10.7 times book value
  • 150 times operating cash flow

These multiples are rather steep. However, SHOP stock is actually quite a bit cheaper than it was in the past. For much of its history, SHOP traded at 60 times sales and had no price-to-earnings (P/E) ratio, because it wasn’t profitable. Today’s valuation is much more modest. There are large, mature tech companies that trade at multiples similar to Shopify. Apple has a higher price-to-book ratio than SHOP does, and Amazon has a 75 P/E ratio. Shopify’s multiples are high but are no longer stratospheric compared to NASDAQ-listed tech stocks. So, the company is growing into its valuation.

Foolish takeaway

Shopify has given investors a wild ride over the years. From its 5,000% post-IPO run up to its $213 peak to its later 55% selloff, it has been extremely volatile. Nevertheless, the stock remains a long-term winner, up 2,849% from its IPO. I’d say it could make some gains from its current level, as it is no longer as pricey as it once was.

John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Fool contributor Andrew Button has positions in Apple. The Motley Fool has positions in and recommends Shopify. The Motley Fool recommends Amazon and Apple. The Motley Fool has a disclosure policy.

More on Tech Stocks

leader pulls ahead of the pack during bike race
Tech Stocks

TSX Is Beating Wall Street This Year, and Here Are Some of the Canadian Stocks Driving the Rally

It’s not every year you see Canada outpace America on the investing front, but 2025 has shaped up differently. The…

Read more »

diversification and asset allocation are crucial investing concepts
Tech Stocks

Here Are My Top 2 Tech Stocks to Buy Now

Investors looking for two world-class tech stocks to buy today for big gains over the long term do have prime…

Read more »

AI concept person in profile
Tech Stocks

3 of the Best Canadian Tech Stocks Out There

These three Canadian tech stocks could be among the best global options for those seeking growth at a reasonable price…

Read more »

Digital background depicting innovative technologies in (AI) artificial systems, neural interfaces and internet machine learning technologies
Tech Stocks

I’d Buy This Tech Stock on the Pullback

Celestica (TSX:CLS) stock looks tempting while it's down, given its AI tailwinds in play.

Read more »

AI concept person in profile
Tech Stocks

1 Oversold TSX Tech Stock Down 23% to Buy Now

This oversold Canadian tech name could be a rare chance to buy a global, AI-powered info platform before sentiment snaps…

Read more »

a person watches a downward arrow crash through the floor
Tech Stocks

Have a Few Duds? How to Be Smart About Investment Losses (Tax-Loss Strategies for Canadians)

Tax-loss selling can help Canadians offset capital gains in non-registered accounts, but each underperforming stock should be evaluated carefully before…

Read more »

AI concept person in profile
Tech Stocks

Tesla vs. Alphabet: Which Is the Better AI Stock for 2026?

Both stocks have delivered good returns recently. But only one looks like a good bet going into 2026.

Read more »

A child pretends to blast off into space.
Dividend Stocks

2 Canadian Stocks to Buy for Lifetime Income

Two under‑the‑radar Canadian plays pair mission‑critical growth with paycheque‑like income you can hold for decades.

Read more »