Is Shopify Inc a Buy?

Shopify (TSX:SHOP) stock has what it takes to keep its rally going strong.

| More on:
e-commerce shopping getting a package

Source: Getty Images

Shares of Shopify (TSX:SHOP) really do look hungry for the crown of Canada’s largest company by market cap. While time will tell if the race could get closer going into year’s end (bank earnings season has really been fireworks), I think that the e-commerce darling stands out as one of the best high-tech bets for the next two to three years. Undoubtedly, the artificial intelligence (AI) revolution is in full swing, and Shopify is getting in on the action.

Whether it’s through introducing new AI features or acquiring its way to greater strength (the Molly Studio deal I outlined in a previous piece, I thought, could be one of many small-scale deals to add to the Shopify arsenal). And while shares of SHOP appear to be a tad stretched in late August, I still think the analyst community is right to expect more from the firm as it looks to keep up the good quarters with its AI shot in the arm.

Too many growth drivers to count!

In many ways, Shopify is the growth story that keeps giving back to investors. With plenty of room for international expansion and a Shop Pay business that I believe has what it takes to edge out the competition, I couldn’t be more bullish on the firm’s share-taking potential.

Add fancy, time-saving offerings like Shopify Magic, Flow, and more into the equation, and it’s clear Shopify is more than just an e-commerce platform specializing in small- and medium-sized businesses (SMBs).

The Shopify Plus ecosystem could be made that much more promising through the eyes of the larger firms that are eager to unlock new AI capabilities that Canada’s tech darling will be able to bring to the table. Indeed, if Shopify can keep building those tools, I suspect that the big fish will really start to flow in as AI-driven personalization and the rise of augmented and virtual reality (AR and VR) nudges the e-commerce platform creators into a new frontier of growth.

Although AI, VR, and similar technologies could take many years (even decades) to live up to their potential, I believe that investors with a lengthy time horizon will want to stick with Shopify as it looks to slowly and steadily push such technologies forward and into the mainstream.

It’s about more than AI

Indeed, we’ve heard so much about Shopify and its grand AI plans. But what many investors may be heavily discounting, I think, is the company’s move into the 3D realm. Yes, I know, nobody talks about the metaverse as much anymore. However, I do think AI can help give the nascent technology a much-needed spark.

With VR and AR toolkits that can allow merchants to affordably open up spatial shopping experiences, Shopify seems to have its ticket purchased to the so-called metaverse race. Of course, the metaverse isn’t talked about as much these days — not while investors grow excited over AI’s potential to drive productivity growth across the economy. Either way, when the VR, AR, and the metaverse are ready to make the next big step, Shopify will be ready to go.

As Shopify finds the perfect mix of AI-driven automation and augmentation, I view Shopify as a high-growth company that may one day breach the $500 billion market cap mark.

Shopify’s a great long-term growth bet, but the near term is uncertain

A bear market may not be far away, and if it knocks SHOP stock off its podium, perhaps there’s an opportunity to initiate or add to a long-term position. In short, Shopify is a great long-term buy. As for the near term, it’s tough to tell, given the tremendous volatility (mind the high 2.63 beta) and somewhat frothy valuation, which may have some on pause.

Fool contributor Joey Frenette has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Shopify. The Motley Fool has a disclosure policy.

More on Tech Stocks

A person's hand cupped open with a hologram of an AI chatbot above saying Hi, can I help you
Dividend Stocks

Is Telus Stock a Buy for Its Dividend Yield?

With a growth plan that is leveraging Telus' artificial intelligence advantages, Telus stock is positioning for strong long-term growth.

Read more »

is telus stock a buy for its dividend yield
Tech Stocks

9% Yield: Is Telus’s Dividend Safe?

Telus announced a major change in its dividend strategy: It is stopping regular increases in its dividend while maintaining the…

Read more »

telehealth stocks
Tech Stocks

Well Health Stock: Buy, Sell, or Hold In 2026

Down over 50% from all-time highs, Well Health stock offers significant upside potential to shareholders in December 2025.

Read more »

container trucks and cargo planes are part of global logistics system
Stocks for Beginners

TFSA: 3 Premier Canadian Stocks for Your $10,000 Contribution

Invest in your future with high quality Canadian stocks for your TFSA. Discover three stocks offering significant growth potential.

Read more »

Female raising hands enjoying vacation, standing on background of blue cloudless sky.
Tech Stocks

If You Were Waiting for Tech Stocks to Go on Sale, Now’s Your Chance

Tech stocks, like Constellation Software (TSX:CSU), might be terrific bargains amid volatility.

Read more »

visualization of a digital brain
Tech Stocks

The AI Stocks I’m Seriously Considering After the Tech Wreck

Shopify (TSX:SHOP) stock is a seriously impressive stock that just had a great Black Friday.

Read more »

Engineers walk through a facility.
Tech Stocks

TFSA Investors: How to Invest $7,000 in 2026?

TFSA investors should consider investing in diversified index funds and undervalued growth stocks to derive inflation-beating returns.

Read more »

gift is bigger than the other
Tech Stocks

1 Oversold TSX Tech Stock to Buy and Hold in December 2025

Down almost 55% from its 52-week high, CMG is a TSX tech stock that offers significant upside potential in December…

Read more »