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NASDAQ:AAPL (Apple)

About AAPL

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple's six software platforms - iOS, iPadOS, macOS, watchOS, visionOS, and tvOS - provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV. Apple's more than 150,000 employees are dedicated to making the best products on earth and to leaving the world better than we found it.
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    • Apple (NASDAQ: AAPL) Latest News

    Tech Stocks

    Why Apple Is Giving TV+ Away

    | Evan Niu, CFA

    The move underscores Apple's yearlong strategic focus on building its services business.

    Read more »

    Tech Stocks

    2 Smart Moves That Will Boost Apple’s iPhone Sales

    | Harsh Chauhan

    The flagging fortunes of the iPhone could turn around thanks to Cupertino's latest moves in India.

    Read more »

    Tech Stocks

    Apple Gets Aggressive With Apple TV+ Pricing

    | Evan Niu, CFA

    The Mac maker's forthcoming video streaming service is far cheaper than expected.

    Read more »

    Tech Stocks

    The Biggest iPhone News on Tuesday Wasn’t the iPhone 11 Pro

    | Daniel Sparks

    One of the most surprising narratives from the tech giant's big event was iPhone pricing, particularly for the company's lower-end…

    Read more »

    Tech Stocks

    Why Roku Stock Took a Hit Tuesday

    | Daniel Sparks

    The Street seems to think that Apple's affordable pricing for its new streaming-TV service could pose a threat. But is…

    Read more »

    Tech Stocks

    Apple Unveils iPhone 11 and 11 Pro: What You Need to Know

    | Evan Niu, CFA

    Here's everything the Mac maker announced yesterday.

    Read more »

    Tech Stocks

    Apple’s App Store Revenue Growth Is Accelerating

    | Adam Levy

    But it might not keep growing after the company launches its new video game subscription service.

    Read more »

    Tech Stocks

    Apple Still Dominates the Hearables Market

    | Evan Niu, CFA

    Hearable global unit volumes skyrocketed 250% in the second quarter.

    Read more »

    Tech Stocks

    IDC: Smartphone Market to Return to Growth in 2020

    | Evan Niu, CFA

    Global shipments are expected to dip 2.2% this year.

    Read more »

    Tech Stocks

    Apple’s Big Event: What to Watch

    | Daniel Sparks

    Here's what investors will be watching during Apple's keynote on Tuesday.

    Read more »

    Dividend Stocks

    The 11 Biggest Dividend Stocks on the US Market

    | Jason Hall

    Some of the biggest companies on earth are giving their investors a share of the profits each quarter through dividends.

    Read more »

    Tech Stocks

    Apple Plans to Bring Back a Lower-Cost iPhone to Boost Sales

    | Danny Vena

    Could a cheaper iPhone help? It probably couldn't hurt.

    Read more »