Better Buy: WestJet Airlines Ltd. vs. Air Canada

Both Air Canada (TSX:AC)(TSX:AC.B) and WestJet Airlines Ltd. (TSX:WJA) have a lot to offer investors. It’s a close call, but here’s why I’d choose one over the other.

| More on:
The Motley Fool

With one proclamation from Warren Buffett, Canada’s airlines suddenly went from being uninvestable to a compelling opportunity — at least for many investors.

The announcement came in February, when Buffett disclosed that Berkshire Hathaway had amassed large positions in several prominent U.S. airlines, including United Continental, Delta Air Lines, and Southwest Airlines.

Despite being previously bearish on the sector, Buffett pointed out that the industry has changed in the last decade with carriers settling into a holding pattern of sorts. As long as airlines don’t go nuts trying to undercut each other or add unneeded capacity, they should be able to avoid the fate of so many airlines in the 20th century.

Much of what Buffett likes about the sector is prevalent in Canada’s airline sector. We have two dominant players — Air Canada (TSX:AC)(TSX:AC.B) and WestJet Airlines Ltd. (TSX:WJA) — which control some 90% of the market.

Which of these two airlines should investors choose? Let’s take a closer look.

The skinny

Air Canada is the largest Canadian airline. It not only has hundreds of routes inside North America, but it also flies to Europe, South America, and Asia. WestJet, meanwhile, has limited itself to North America and the Caribbean, although it has recently expanded to include routes to the United Kingdom and further into Central America.

There are two major differences between the two carriers. The first is that Air Canada’s employees are unionized, while WestJet has been able to avoid unionization. When times are good, having a union isn’t a big deal. It’s during tough times when it’s easy to see the disadvantage of having a union. It’s much tougher to get rid of staff.

WestJet has also done a terrific job keeping its costs down. Most of WestJet’s fleet is the same plane model, which keeps maintenance costs down. Not having a union helps as well. As a result of the company’s focus on cost control, WestJet spends about 25% less than Air Canada on a per-mile-flown basis.

Valuation

Amazingly, even after Buffett made a big splash in the sector, Canada’s airline stocks really haven’t budged. They’re still very cheap versus the rest of the market.

Let’s start with Air Canada. In 2016, the company earned $3.10 per share. The stock currently trades hands at $13.27, giving it a trailing price-to-earnings ratio of 4.3.

No, that’s not a typo. Air Canada really is that cheap.

Analysts project earnings will fall to $2.76 per share in 2017 before recovering to $3.19 per share in 2018. Even on a forward basis, Air Canada shares are an incredible value.

Compare that to WestJet, which isn’t quite as cheap as Air Canada. WestJet earned $2.45 per share in 2016 — a decline of 16% versus 2015. Still, that puts shares at just 9.4 times trailing earnings.

Analysts expect WestJet to earn just $2.09 per share in 2017 before earnings recover to hit $2.47 per share in 2018.

WestJet is still cheaper than most stocks in Canada, but Air Canada easily takes this category.

Growth potential

Both airlines are poised to grow nicely over the next decade as more and more Canadians decide to travel. In addition, there will be millions of people elevated to the middle class in places like China, India, and other developing nations. They will get the travel bug.

It’s only a matter of time until WestJet starts expanding into Asian markets. In the meantime, the company plans to add capacity across North America. It has had great success muscling into competitive routes and using its low costs to offer cheap introductory fares. It then raises the price when it has a sufficient market share.

In addition, WestJet has done a nice job growing ancillary revenues from sources such as charging for checked bags and WiFi on its flights.

The bottom line

Both WestJet and Air Canada are poised to be good investments. They each offer solid balance sheets, cheap valuations, and compelling growth potential over the long term.

Ultimately, if I were to choose one over the other, I’d pick WestJet. It offers greater expansion potential, better customer loyalty, and a solid 2.4% dividend.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Nelson Smith owns shares of Berkshire Hathaway (B shares). The Motley Fool owns shares of Berkshire Hathaway (B shares).

More on Dividend Stocks

money cash dividends
Dividend Stocks

TFSA Magic: Earn Enormous Passive Income That the CRA Can’t Touch

Canadian investors can use the TFSA to create a passive-income stream by investing in GICs, dividend stocks, and ETFs.

Read more »

investment research
Dividend Stocks

Better RRSP Buy: BCE or Royal Bank Stock?

BCE and Royal Bank have good track records of dividend growth.

Read more »

Payday ringed on a calendar
Dividend Stocks

Want $500 in Monthly Passive Income? Buy 5,177 Shares of This TSX Stock 

Do you want to earn $500 in monthly passive income? Consider buying 5,177 shares of this stock and also get…

Read more »

Dividend Stocks

3 No-Brainer Stocks I’d Buy Right Now Without Hesitation

These three Canadian stocks are some of the best to buy now, from a reliable utility company to a high-potential…

Read more »

Pumps await a car for fueling at a gas and diesel station.
Dividend Stocks

Down by 9%: Is Alimentation Couche-Tard Stock a Buy in April?

Even though a discount alone shouldn't be the primary reason to choose a stock, it can be an important incentive…

Read more »

little girl in pilot costume playing and dreaming of flying over the sky
Dividend Stocks

Zero to Hero: Transform $20,000 Into Over $1,200 in Annual Passive Income

Savings, income from side hustles, and even tax refunds can be the seed capital to purchase dividend stocks and create…

Read more »

Family relationship with bond and care
Dividend Stocks

3 Rare Situations Where it Makes Sense to Take CPP at 60

If you get lots of dividends from stocks like Brookfield Asset Management (TSX:BAM), you may be able to get away…

Read more »

A lake in the shape of a solar, wind and energy storage system in the middle of a lush forest as a metaphor for the concept of clean and organic renewable energy.
Dividend Stocks

Forget Suncor: This Growth Stock is Poised for a Potential Bull Run

Suncor Energy (TSX:SU) stock has been on a great run, but Brookfield Renewable Corporation (TSX:BEPC) has better growth.

Read more »