Shopify Inc.’s (TSX:SHOP) Stock Continues to Defy Expectations

Despite hitting new 52-week highs, Shopify Inc. (USA)(TSX:TSX) is still a good investment at today’s prices. Look to next week’s earnings for potential headwinds.

| More on:

Shopify Inc. (TSX:SHOP)(NYSE:SHOP) continues to knock it out of the park. Year to date, the company has returned a whopping 72%! This performance is good for sixth among TSX-listed stocks, and tops among all large cap stocks. Large caps are defined as having a market capitalization of greater than $10 billion.

The company’s current share price of $226.55 is 10.8% above analysts’ average one-year price target of $204.45. Even analysts can’t keep up with Shopify’s performance.

The last time I discussed the company, I warned investors that the company was over-extended. On the flip side, I pointed out that its long-term bull trend was still intact and to buy on the inevitable weakness. I was right on all accounts.

Shopify’s relative strength index (RSI) was firmly in overbought territory and within days of my article, it began to correct. It dropped 14%, hitting a low of $191 on June 29. Did you take advantage of the dip? Hopefully you did, we may not see sub-$200 prices again.

Upward trend intact

Despite bouncing off June lows, the company still has room to run in the short term. An RSI above 70 indicates that a company’s stock is overbought and may be due for a correction. Shopify’s current RSI is 62, which means it is neither overbought nor oversold. Shopify’s RSI has been a very accurate indicator of price action.

Prior to June, the last time Shopify’s RSI indicated it was overbought was in March. The company dropped from a high of $194 to a low of $148 before rebounding. If you take a look at Shopify’s chart, you will see it is setting new higher highs and lower lows. This is very bullish.

In fact, there isn’t a single moving average or technical indicator that is flashing red. They are all green.

Earnings: catalyst or headwind?

At this point, there are only three things that can derail the stock in the short term: a market correction, a one-time negative news event and poor earnings. Bears have been calling for a market correction since 2011. Although I do believe we’re in the tail end of the nine-year bull market, I don’t believe we are headed for a correction anytime soon. Keep in mind that a correction is defined by a drop of 20% or more.

Now that Shopify is on the rise, I don’t doubt that Citron Research will come out with another short report. This is an example of a one-time news event. Citron has done this a few times over the past year. Each time the stock dropped and each time it rebounded quite nicely.

The imminent factor is Shopify’s second-quarter earnings. The company is scheduled to release earnings next Monday, July 31. The company’s stock price is prone to large moves the day of earnings. In May, the company dropped 10% the day it released first-quarter results.

The important thing to remember is that these are short-term headwinds – and that the company’s long-term future remains bright.

Tom Gardner owns shares of Shopify. The Motley Fool owns shares of Shopify and SHOPIFY INC. Shopify is a recommendation of Stock Advisor Canada.

More on Tech Stocks

Quantum Computing Words on Digital Circuitry
Tech Stocks

Investors: Canada’s Government Is Backing Quantum Computing

Here’s what the Canadian government’s major new investment in quantum computing means for investors.

Read more »

top TSX stocks to buy
Tech Stocks

As the TSX Breaks Higher, These Canadian Stocks Look Poised to Win in 2026

Three Canadian stocks with high-velocity growth potential could be among TSX’s winning investments in 2026.

Read more »

warehouse worker takes inventory in storage room
Tech Stocks

Outlook for Shopify Stock in 2026

Shopify has delivered another strong year, but the bigger question now is whether its expanding platform and AI push can…

Read more »

AI concept person in profile
Tech Stocks

TFSA Wealth Plan: Create $1 Million With a Single Canadian Stock

Topicus could help build a $1 million TFSA thanks to sticky software, recurring revenue, and a disciplined acquisition engine if…

Read more »

AI image of a face with chips
Tech Stocks

The Market Sold BlackBerry After Its Earnings Beat – Here’s Why I’d Buy More

BlackBerry (TSX:BB) beat expectations again, yet the stock slipped, and a closer look at its latest numbers shows why that…

Read more »

Young Boy with Jet Pack Dreams of Flying
Tech Stocks

These 2 TSX Stocks Look Set to Soar in 2026 and Beyond

2 TSX stocks to buy for 2026: MDA Space (MDA) offers deep value with a massive backlog, while Descartes Systems…

Read more »

Canada Day fireworks over two Adirondack chairs on the wooden dock in Ontario, Canada
Tech Stocks

1 Dividend-Paying Tech Stock I’d Buy Before Touching Shopify

Constellation Software (TSX:CSU) might be a better value than other Canadian tech stars in 2026.

Read more »

doctor uses telehealth
Tech Stocks

Ready for Healthcare AI? Put WELL Health Technologies Plus 2 More on Your Watchlist

Three Canadian companies are sound investment options as AI adoption in the healthcare sector accelerates.

Read more »