Has Shopify Inc. (TSX:SHOP) Stock Peaked?

Shopify Inc. (TSX:SHOP)(NYSE:SHOP) stock is a Canadian stock that is facing a difficult few years as competition heats up and the valuation looks vulnerable.

| More on:
Hand holding smart phone with online shop concept on screen

Image source: Getty Images

Shopify (TSX:SHOP)(NYSE:SHOP) stock is currently trading at more than $260 per share, or up 40% year to date, as it caps off a period of continued explosive stock price performance.

In the last month, though, this tech stock has stalled.

Has Shopify stock peaked? What can we expect going forward?

Competition heating up

What was previously considered a competitive environment that Shopify owned is slowly morphing into an environment where we are seeing the emergence of viable competitive threats.

Although Shopify is still sitting comfortably in its leading competitive position, moves from the likes of Facebook’s Instagram and from Mailchimp, a privately held firm out of Atlanta, aim to threaten its lead.

Facebook’s launch of Instagram Checkout, which allows consumers to pay for items without leaving the platform, aims to take Shopify out of the equation as it builds its own pop-up shoppable stores that accept payment.  It is also testing a video platform that lets merchants sell products through real-time streaming videos.

This would be in direct competition to Shopify, and as the competitive landscape heats up, Shopify will certainly face headwinds as a result.

Estimates falling like a knife

Earnings estimates for Shopify have been falling, and this, coupled with its lofty valuations, makes it a bad place for investors to be.

The consensus EPS estimate for 2019 has been reduced to $0.40 from $0.59 previously, and while the consensus 2020 and 2021 estimates have held steady, this is a worrisome trend, as falling estimates are a precursor to weak stock prices.

And with Shopify’s rich valuation, that makes the stock even more vulnerable to this dynamic.

Valuation still stratospheric

Shopify stock is trading at 83 times the only 2022 earnings estimate out there — a highly uncertain number that is really too far out to really count on.

I guess the actual number could come in higher than this, but in my view, there is a greater chance it will come in lower, as the headwinds I talk about in this article really come to bear.

Final thoughts

In summary, I would like to give credit where credit is due.

Shopify stock has rallied for good reason.

Its leading cloud-based commerce platform designed for small- and medium-sized businesses has filled a need that was screaming to be filled, with new and old business owners struggling to get a handle of the new online world of business.

And it is transforming the e-commerce world.

But investors need to think about what the future holds for Shopify stock and what this means for their portfolios, because we may be in for some nasty headwinds.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to its CEO, Mark Zuckerberg, is a member of The Motley Fool's board of directors. Fool contributor Karen Thomas has no position in any of the stocks mentioned. David Gardner owns shares of Facebook. Tom Gardner owns shares of Facebook and Shopify. Shopify is a recommendation of Stock Advisor Canada.

More on Tech Stocks

online shopping
Tech Stocks

1 Hidden Catalyst That Could Ignite Shopify Stock

Here's why Shopify (TSX:SHOP) ought to remain a top growth stock investors continue to focus on for the long haul.

Read more »

Man considering whether to sell or buy
Tech Stocks

WELL Stock: Buy, Sell, or Hold?

WELL stock has a lot of upside as the company is likely to continue to grow, posting positive earnings in…

Read more »

Double exposure of a businessman and stairs - Business Success Concept
Tech Stocks

Finally Going Private: What Should Nuvei Investors Do Now?

Understanding the reasons and factors behind a public company going private can help investors make an educated decision.

Read more »

woman data analyze
Tech Stocks

1 Stock I’d Drop From the “Magnificent 7” and 1 I’d Add

Tesla (NASDAQ:TSLA) stock is part of the Magnificent Seven, but Shopify (TSX:SHOP) is growing faster.

Read more »

close-up photo of investor Warren Buffett
Tech Stocks

3 Stocks Warren Buffett Owns That Should Be on Your List, Too

Investing in quality Warren Buffett stocks such as Mastercard can help you generate outsized gains in the upcoming decade.

Read more »

Man data analyze
Tech Stocks

Missed Out on NVIDIA? My Best Growth Stock Pick to Buy and Hold

Despite its consistently improving fundamental outlook, this Canadian growth stock has seemingly been ignored by most investors for a long…

Read more »

A worker drinks out of a mug in an office.
Tech Stocks

The Best Stocks to Invest $5,000 in Right Now

Here's why investing in blue-chip stocks such as Visa should help you deliver outsized gains in 2024 and beyond.

Read more »

Young woman sat at laptop by a window
Tech Stocks

3 Stocks I Think Every Canadian Should Own in 2024

Here's why Canadian investors should hold blue-chip stocks such as Microsoft in their equity portfolios in 2024.

Read more »