Contrarian Investors: Should Bombardier (TSX:BBD.B) Stock Be on Your Buy List Right Now?

Bombardier, Inc. (TSX:BBD.B) is trying to turn things around. Is the market being too negative on the stock?

| More on:

Contrarian investors are wondering if the negative sentiment towards Bombardier (TSX:BBD.B) has gone too far.

Let’s take a look at the current situation for the troubled firm to see if the stock might be an interesting contrarian bet today.

Commercial air exit

Bombardier is known as Canada’s plane and train maker, but the plane division is now much smaller after a series of deals designed to help the company stay afloat.

The process of selling assets shouldn’t be as surprise. Bombardier was on the brink in early 2016 when it overhauled the executive suite and shelved the dividend in an effort to stem a run on the stock that saw the share price drop below $1 per share.

In the past three years, the recovery has been volatile, with moments of optimism quickly dashed by new evidence the company has more work to do to right the ship.

Last summer, Bombardier closed the transition of a majority interest in the CSeries jet business to Airbus. The deal came about amid threats in late 2017 by the U.S. government to put punitive tariffs on CSeries planes sold to Delta Air Lines. The Airbus deal sidestepped the problem as the planes destined for U.S. customers will now be built at its facilities in Alabama.

Bombardier also sold its Dash-8 business in a deal that closed in early June and recently announced the sale of its line of regional jets, CRJ. The move signals the end of Bombardier’s presence in the commercial jet industry.

The only remaining airplane group is the company’s portfolio of business jets.

On the rail side, Bombardier has had extensive troubles with manufacturing issues and delivery delays. Clients that should have been secure have since awarded contract to competitors. Bombardier lost out on key Canadian bids for both Via Rail and Montreal’s light rail operations last year. It has also had its order book cut by Metrolinx, the agency responsible for rail transit in the GTA.

Bombardier warned earlier this year that it would miss revenue guidance by US$1 billion. With US$9 billion (CAD $11.7 billion) in debt and a market capitalization of $5.4 billion, there is little room for ongoing stumbles in the turnaround plan.

The stock trades at $2.20 per share compared to more than $5 last summer. Traders might be able to pick up a quick profit on a short-term bounce, but a look at the 20-year chart of the stock suggests buy-and-hold investors should probably search for other opportunities.

Fool contributor Andrew Walker has no position in any stock mentioned.

More on Stocks for Beginners

A airplane sits on a runway.
Stocks for Beginners

Air Canada: Buy, Sell, or Hold in 2026?

Air Canada’s comeback looks tempting, but its heavy debt and airline volatility mean 2026 could still be a bumpy ride.

Read more »

stocks climbing green bull market
Stocks for Beginners

This Dividend Stock is Set to Beat the TSX Again and Again

Dividend investors may be overlooking TD’s boring strength, and that slump could be today’s best entry point.

Read more »

man in business suit pulls a piece out of wobbly wooden tower
Dividend Stocks

1 Excellent TSX Dividend Stock, Down 33%, to Buy and Hold for the Long Term

West Fraser’s 30% drop looks ugly, but its steady dividend and tough-cycle moves could set up long-term gains.

Read more »

hand stacks coins
Dividend Stocks

3 Dividend Stocks to Double Up on Right Now

A falling price doesn’t automatically mean “buy more,” but these three dividend payers may be worth a closer look.

Read more »

monthly calendar with clock
Dividend Stocks

Buy 2,000 Shares of This Top Dividend Stock for $121.67/Month in Passive Income

Want your TFSA to feel like it’s paying you a monthly “paycheque”? This TSX dividend stock might deliver.

Read more »

top TSX stocks to buy
Stocks for Beginners

Top Canadian Stocks to Buy With $5,000 in 2026

If you are looking to invest $5,000 in 2026, these top Canadian stocks stand out for their solid momentum, financial…

Read more »

money goes up and down in balance
Tech Stocks

1 Magnificent Canadian Stock Down 26% to Buy and Hold Forever

Lightspeed isn’t the pandemic high-flyer anymore and that reset may be exactly what gives patient investors a better-risk, better-price entry…

Read more »

man touches brain to show a good idea
Stocks for Beginners

The No-Brainer Canadian Stocks I’d Buy With $5,000 Right Now

Explore promising Canadian stocks to buy now. Invest $5,000 wisely for new opportunities and growth in 2027.

Read more »