Forget Shopify (TSX:SHOP): This Tech Stock Is the Better Buy Today

It may be time for Shopify Inc (TSX:SHOP)(NYSE:SHOP) investors to sell their shares before the tech stock’s bubble bursts.

| More on:

Shopify (TSX:SHOP)(NYSE:SHOP) has generated impressive returns for investors over the years, but the stock may be running out of steam. Its valuation usurped Royal Bank of Canada earlier this month, as it became the highest-valued stock on the Toronto Stock Exchange. For a company that doesn’t generate profits, it’s an amazing accomplishment.

However, it’s also a reminder of how far Shopify’s come over the years and why buying the stock right now may be dangerous. With the economy headed for a recession and unemployment levels rising, consumers are going to have less money to spend on Shopify’s platform. Most industries will suffer as a result of the downturn, and while Shopify may still be doing well now, it’s not immune to the effects of COVID-19.

That’s why, as strong as its trajectory is right now, it’s unlikely to continue. Shopify’s valuation has gotten bloated to the point where it’s hard to miss the bubble that’s been forming of late:

SHOP PS Ratio Chart

SHOP PS Ratio data by YCharts.

Even among some of the top tech stocks in the world, Shopify’s valuation is at the high end relative to its revenue. That’s why investors are better off looking at other up-and-coming stocks to invest in — ones that have more potential to increase in value.

A tech stock with plenty of growth left

One stock that looks to be a better buy today is Kinaxis (TSX:KXS). The tech stock’s valuation of around $4.5 billion is nowhere near Shopify’s gargantuan +$110 billion market cap. And 2020 has been a great year for Kinaxis, a company that helps companies improve their supply chain decisions. With supply issues a real problem due to COVID-19, there’s an increasing need for Kinaxis’s services.

The company released its first-quarter results on May 6, and its president and CEO John Sicard noted that “even in these challenging times, our sales pipeline grew overall, we continued to expand relationships with customers, and we won several new customers, including one of the world’s largest consumer product companies.” Kinaxis’s total revenue in Q1 increased by 15% from the prior-year quarter to $52.8 million.

Another important way that the company’s different than Shopify — it’s profitable. Kinaxis has consistently reported a profit in each of the past 10 quarters, and in most of those instances, its profit margin was above 10%. Shopify, meanwhile, regularly posts net losses, and only once during the past 10 quarters has it squeaked out a profit, and even then it was barely above breakeven — at a profit margin of just 0.15%.

While Kinaxis is getting more expensive as its share price continues to rise, it’s still a cheaper buy than Shopify with respect to its price-to-sales ratio:

KXS PS Ratio Chart

KXS PS Ratio data by YCharts.

Bottom line

Both of these tech stocks have done very well in 2020. But one has a lot more potential to generate stronger returns for investors from here on out — and it’s clear that stock is Kinaxis. It’s growing in popularity and its share price is likely to continue climbing, while Shopify may be due for a correction.

Tom Gardner owns shares of Shopify. The Motley Fool owns shares of and recommends Shopify and Shopify. The Motley Fool recommends KINAXIS INC.

More on Investing

dividend stocks are a good way to earn passive income
Dividend Stocks

This Canadian Stock Is Down 31% and Nearly Perfect for Long-Term Investors

Here's why this reliable Canadian stock with a dividend yield of more than 4.2% is one of the best long-term…

Read more »

dividends grow over time
Tech Stocks

1 Standout Growth Stocks Worth Buying Today and Holding for the Long Haul

If you don't mind being a little contrarian, you can pick up high-quality growth stocks at modest valuations. Here's one…

Read more »

Blocks conceptualizing Canada's Tax Free Savings Account
Tech Stocks

Where to Invest Your $7,000 TFSA Contribution

Got $7,000 in TFSA room? Shopify stock could be your best long-term bet. Here's why this Canadian commerce giant is…

Read more »

Man holds Canadian dollars in differing amounts
Dividend Stocks

4 Top Dividend Stocks Yielding More Than 3.5% to Buy for Passive Income Right Now

These four top dividend stocks are ideal for boosting your passive income right now.

Read more »

woman considering the future
Retirement

The Average TFSA Balance at 55 — and How to Improve Yours

Improve your TFSA balance by aiming to maximize your contributions each year and investing for long-term growth.

Read more »

coins jump into piggy bank
Dividend Stocks

Have $21,000 in TFSA Room? Here’s a Dividend Stock Worth Considering

Enbridge is a dependable dividend stock for TFSA investors. See why its stability, income potential, and growth make it a…

Read more »

ETF is short for exchange traded fund, a popular investment choice for Canadians
Stocks for Beginners

3 Canadian ETFs Worth Tucking Into a TFSA and Holding for the Long Haul

Use your TFSA for long-term, tax-free compounding and fill it with high-quality, low-cost ETFs you can hold through market cycles.

Read more »

rising arrow with flames
Stocks for Beginners

A Scorching-Hot Stock Worth the Growth Jolt

This red-hot TSX stock is surging fast -- and its growth story may still be in its early innings.

Read more »