Shopify (TSX:SHOP) Stock: Is the Current Sell-Off the Start of a Crash?

Shopify (TSX:SHOP)(NYSE:SHOP) stock is showing some weakness after a powerful rally this year. But is this a sign of a bigger move?

| More on:

The Canadian e-commerce darling, Shopify (TSX:SHOP)(NYSE:SHOP) has rarely disappointed its investors. Since the pandemic-triggered March dip, this stock has more than doubled, massively outperforming the benchmark index.

But that rally is recently showing some signs of fatigue in tandem with other high-powered growth stocks. Since reaching a record high of $1,457.90 on July 13, Shopify stock has fallen about 14%. At writing, it’s trading at $1,255.50, down 3%. 

This move to the downside has coincided with general weakness in the tech-heavy NASDAQ during the past week. The reasons: the surging coronavirus cases in the U.S. and investors’ worries about the ongoing earnings season.

Some states in the U.S., such as California, are re-introducing lockdown measures lifted only in May to curb the pandemic. Besides that ongoing concern about the virus and its impact on the economy, investors are also taking some risk off the table after an impressive rally in high-growth tech stocks since March.

Shopify stock: A solid growth story 

In the case of Shopify stock, this price acceleration has been so fast and furious that investors are now thinking that the current correction might linger on for some time and could deflate the bubble.

Shopify’s surge this year has made its stock the most valuable in Canada with the market capitalization of about $150 billion. The rise of such magnitude is raising concerns in the minds of some investors, who are wondering whether Shopify stock is a bubble that’s ready to burst.

In my opinion, these concerns are valid. No stock can go up forever. There are always risks of it overshooting, especially when there is so much cheap money available.

That being said, Shopify is a solid business, which is in a strong growth mode. Analysts expect the company to report 38% growth in its quarterly revenue when the e-commerce platform provider reports its latest numbers on July 29. 

With surging sales, Shopify’s gross merchandise volume, the key performance metric that represents the value of all goods sold on the platform, increased 46% to $17.4 billion in the first quarter. 

The company is at the centre of a major shift taking place in the market; consumers are shunning mortar-and-brick retail stores to buy online.

On the macro side, some analysts see more upside potential in tech stocks despite the recent run.

“We believe tech stocks could still go another 20% to 30% higher,” Wedbush analyst Daniel Ives wrote in a recent research note. “While fears of a second wave and a soft macro will cause volatility over the coming months, especially with earnings season around the corner, we remain firmly bullish on tech for the rest of the year.”

Bottom line

Shopify stock’s meteoric jump this year has been backed by earnings momentum and the company’s potential for future growth. But after that massive rally, its stock has become vulnerable to a correction, especially when there is too much cheap money chasing growth stocks and fuelling their prices.

But Shopify stock, in my opinion, will recover strongly from any pullback. Investors should be ready to deploy their dollars when the price becomes more attractive.   

Fool contributor Haris Anwar has no position in the stocks mentioned in this article. Tom Gardner owns shares of Shopify. The Motley Fool owns shares of and recommends Shopify and Shopify.

More on Tech Stocks

telehealth stocks
Tech Stocks

Well Health Stock: Buy, Sell, or Hold In 2026

Down over 50% from all-time highs, Well Health stock offers significant upside potential to shareholders in December 2025.

Read more »

container trucks and cargo planes are part of global logistics system
Stocks for Beginners

TFSA: 3 Premier Canadian Stocks for Your $10,000 Contribution

Invest in your future with high quality Canadian stocks for your TFSA. Discover three stocks offering significant growth potential.

Read more »

Female raising hands enjoying vacation, standing on background of blue cloudless sky.
Tech Stocks

If You Were Waiting for Tech Stocks to Go on Sale, Now’s Your Chance

Tech stocks, like Constellation Software (TSX:CSU), might be terrific bargains amid volatility.

Read more »

visualization of a digital brain
Tech Stocks

The AI Stocks I’m Seriously Considering After the Tech Wreck

Shopify (TSX:SHOP) stock is a seriously impressive stock that just had a great Black Friday.

Read more »

Engineers walk through a facility.
Tech Stocks

TFSA Investors: How to Invest $7,000 in 2026?

TFSA investors should consider investing in diversified index funds and undervalued growth stocks to derive inflation-beating returns.

Read more »

gift is bigger than the other
Tech Stocks

1 Oversold TSX Tech Stock to Buy and Hold in December 2025

Down almost 55% from its 52-week high, CMG is a TSX tech stock that offers significant upside potential in December…

Read more »

Business success of growth metaverse finance and investment profit graph concept or development analysis progress chart on financial market achievement strategy background with increase hand diagram
Dividend Stocks

This Under-the-Radar Tech Stock Can Be Canada’s Next Unicorn

This under-the-radar Canadian power-tech supplier rides AI data centres and electrification, and could quietly compound into a unicorn.

Read more »

investor looks at volatility chart
Tech Stocks

This Soaring Canadian AI Stock Still Trades at a 33% Discount in December 2025

Down 14% from all-time highs, Celestica is an AI stock that trades at a discount to consensus price targets in…

Read more »