This Canadian Beverage Stock Is a Top Value Pick for 2023

Being undervalued alone doesn’t make an investment attractive. Factors like the scale and timeline of its recovery to (or beyond) fair valuation are also important.

| More on:

Choosing the right undervalued stock is more than just about gauging how undervalued it is. A stock that’s only modestly undervalued and likely to recover in a matter of months and pay off its investors relatively quickly might be a better pick than stocks that are heavily undervalued but might not recover for years.

So, even if plenty of undervalued stocks are trading on the market at any given time, relatively few of them might be worth buying right away. One such stock you should consider is Lassonde Industries (TSX:LAS.A).

The company

Lassonde Industries can trace its roots back to 1918 when one couple started a small vegetable canning business. The company introduced its first beverage, apple juice, under its primary brand Rougemont in 1959. This was the start of its legacy as one of the prominent fruit and vegetable juice companies in North America.

One of its subsidiaries, Lassonde Pappas, is the second-largest private-label fruit juice company in the United States. There are 27 brands under the Lassonde name, covering a range of beverages. The company dominates the fruit and vegetable juice market, but it also has a wine brand as well as snack, soup, and broth products in its portfolio.

The stock

The company is currently trading at about $100 a share and has a market value of about $682 million. This results from a steady decline from the 2018 peak price, which has culled its valuation by about 65%. The heavy discount has also triggered a modest devaluation of the company, and it’s currently trading at a price-to-earnings ratio of about 12.7 and a price-to-book ratio of about 0.8.

The financials, however, have been relatively healthy, at least since the beginning of 2021. The gross profits have fallen but only mildly, and the revenue has steadily grown quarter after quarter.

This undervaluation and the bullish performance of the stock before 2018 are the two powerful reasons to consider this stock right now. It rose quite consistently in the 10 years between 2008 and 2018 and grew by about 750% within a decade. It showed relatively modest but still impressive growth in the decade preceding the Great Recession.

Assuming that the current slump is similar to the slump during the Great Recession (for the company) and it may offer growth similar to the growth between 2008 and 2018 in the near future, buying it now would be a smart decision.

Foolish takeaway

While the yield is not quite impressive at 2.8%, the dividend seems quite financially healthy from a rock-solid payout ratio that has remained under 40% for the last 10 years. The dividend can be considered an additional incentive to buy this undervalued stock right now.

Fool contributor Adam Othman has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Dividend Stocks

House models and one with REIT real estate investment trust.
Dividend Stocks

Is Now the Moment to Buy This TSX REIT?

SmartCentres looks like a high-yield REIT with strong occupancy, but its real upside may come from redevelopment.

Read more »

dividends can compound over time
Dividend Stocks

2 Great Canadian Stocks That Just Raised Their Payouts Again

These stocks have delivered annual dividend growth for more than 25 years.

Read more »

Group of people network together with connected devices
Dividend Stocks

Everything Investors Should Understand About BCE’s Dividend Right Now

BCE Inc (TSX:BCE) has a volatile dividend history.

Read more »

top TSX stocks to buy
Dividend Stocks

How $20,000 Across 4 TSX Stocks Could Deliver $1,000 in Passive Income

Unlock the benefits of TSX stock investments with insights on building a portfolio and earning over $1,000 per year.

Read more »

dividend stocks are a good way to earn passive income
Dividend Stocks

This Monthly Income ETF Yields 12% — and it Deserves a Closer Look

MOAT is a unique income ETF that sells puts on wide-moat Canadian and American stocks.

Read more »

A meter measures energy use.
Dividend Stocks

2 Canadian Utility Stocks That Could Be Headed for a Strong 2026

Given their regulated business model, predictable cash flows, and ongoing expansion initiatives, these two utilities could outperform in this uncertain…

Read more »

top TSX stocks to buy
Dividend Stocks

1 Canadian Company Set to Make a Fortune From the $650 Billion Data Centre Buildout

One Canadian company is positioned to benefit from the massive $650 billion data centre buildout reshaping global digital infrastructure.

Read more »

dividends grow over time
Dividend Stocks

2 Stocks That Could Turn $100,000 Into $1 Million

Two stocks and an income-and-growth strategy could turn $100,000 into a seven-figure fortune over time.

Read more »