Up by 68%: Is Shopify Stock a Buy in June 2023?

A bullish trend may be harder to identify for a stock that swiftly reacts to market/sector dynamics, but it can help you pinpoint the right time to buy.

| More on:
A shopper makes purchases from an online store.

Image source: Getty Images

The year 2023 has been great for the tech sector in Canada (so far). The TSX tech index is up 31.5% since the beginning of the year, and if you pick an earlier starting point — i.e., Oct. 2022, the growth seems even more substantial at 53%. This has had a powerfully positive impact on a number of underlying stocks, including the e-commerce giant Shopify (TSX:SHOP).

Shopify recovery journey

After one of the most glorious bullish phases in the history of the TSX, which turned Shopify into the most valuable company in the market (for a while), the stock fell hard. Between its Nov. 2021 peak and its Oct. 2022 depth (less than a year), the stock lost about 83% of its market value.

Few investors still counted it among the top stocks in Canada, but even though it had lost a lot of its market value, it still retained many of its strengths.

The stock has started its recovery journey, almost in sync with the tech sector. It has more than doubled in value between Oct. 2022 and June 2023, and in this year alone, the stock has risen by about 68%. We have yet to see how long this growth spurt will last.

It may have been a sector-oriented boost destined to wane over time. Or, as time may tell, it is the starting point of a long-term bullish phase that may restore the stock close to its former glory.

Even though the stock’s journey into 2023 has mostly been that of recovery, it hasn’t been very consistent. If the pattern continues in the long term, investors may experience growth, but it won’t be on par with the explosive growth this stock offered in the past.

The company

It’s still one of the largest companies in the global e-commerce space that offer comprehensive services and tech tools to businesses that are looking to establish an e-commerce presence. The Shopify platform triggered the development of an entire ecosystem made up of thousands of tools, applications, application programming interfaces, and other services that relied upon Shopify.

The company has consolidated about 10% of the U.S. e-commerce market and is used by millions of merchants in over 170 countries around the globe. Its basic revenue stream is the subscriptions paid by the users, so if it can manage to hold on to its existing customers and grow the customer base by a modest level each year, it may remain financially viable and even become profitable.

Foolish takeaway

Thanks to the recovery of the sector, many tech stocks are worth buying in June 2023. However, Shopify stands out from the others for a few reasons. The stock was brutalized during the sector’s correction, so even if there is a modest chance that the stock may reach its peak valuation in the next bullish phase, it triggers investor attention.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Adam Othman has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Shopify. The Motley Fool has a disclosure policy.

More on Tech Stocks

value for money
Tech Stocks

3 Bargains I’d Snatch Up as They Approach 52-Week Lows

Despite their near-term weakness, these three bargain stocks are excellent buys at these levels.

Read more »

Hand arranging wood block stacking as step stair with arrow up.
Tech Stocks

TFSA Investors: Buy These 3 Growth Stocks and Never Sell

These three top growth stocks are among the best options for long-term investors seeking to amplify their portfolio returns over…

Read more »

Online shopping
Tech Stocks

Better AI Buy: Microsoft vs. Alphabet Stock

Microsoft (NASDAQ:MSFT) is an AI leader. Shopify Inc (TSX:SHOP) is making a name for itself in AI too.

Read more »

Different industries to invest in
Tech Stocks

2 Semiconductor Stocks to Buy and Hold for Great Long-Term Potential

Semiconductor stocks aren't a phase, but growth stocks that have a place in every part of our lives. So they…

Read more »

An analyst uses a computer and dashboard for data business analysis and Data Management System with KPI and metrics connected to the database for technology finance, operations, sales, marketing, and artificial intelligence.
Tech Stocks

1 Stock That’s Just as Hot as Nvidia (Without All the Hype)

Nvidia is an AI stock that has crushed market returns in the past decade. Here's another AI stock that is…

Read more »

Tech Stocks

This 1 Millionaire-Maker Stock Just Got Even More Attractive

If you’re looking for a cheap, high-growth stock that you can hold for the long term, you should consider adding…

Read more »

TFSA and coins
Tech Stocks

2 Canadian Growth Stocks I’d Stash in a TSFA for the Long Run

Here's why Canadian growth stocks such as Shopify and Topicus should be a part of your equity portfolio in 2024.

Read more »

edit Business accounting concept, Business man using calculator with computer laptop, budget and loan paper in office.
Tech Stocks

Better Stock to Buy Now: Lululemon or Peloton?

Lululemon Athletica (NASDAQ:LULU) is one of Canada's most popular consumer brands.

Read more »