Why Cineplex Stock Is a Buy as Netflix Slips

Netflix stock disappointed investors with results that fell below estimates, and with Barbenheimer due this weekend, perhaps Cineplex stock could be the winner we need.

| More on:

Shares of Netflix (NASDAQ:NFLX) stock slumped this week, as the heavyweight streamer reported second-quarter sales and third-quarter revenue projections missed consensus estimates.

The stock dropped 9% in early trading, only to fall another 8% after the earnings release. While analysts believe the drop is overdone, with the company pointing to more growth in the future, there could be a sign to invest elsewhere.

man is enthralled with a movie in a theater

Source: Getty Images

Netflix stock falls below estimates

There were several notes that analysts zeroed in on during the earnings report, all of which pointed to the potential for future growth. Yet that doesn’t exactly help when looking at the current growth for the streaming service.

Netflix stock said future growth in revenue will come from pricing, volume, and new revenue streams such as advertising. However, this will take time to come online. The company also quietly removed its lowest-cost ad-free streaming plan in the United States, and ad revenue is also not expected to be a big contributor for the year.

Overall, the stock was below across the board for estimates. Revenue came in at US$8.16 billion, below the US$8.18 billion expected. It wasn’t all bad, though, with Netflix stock adding 5.89 million subscribers in the quarter — well ahead of 2.1 million in estimates. This came largely from the password-sharing crackdown, so it may not be a repeatable moment for the company.

Still, the company did manage to increase its full-year cash flow projection to US$3.5 billion from US$3 billion, so who knows what the future holds?

Investors going elsewhere?

It could very well be that after years of restrictions and production finally back up and running at full tilt, consumers are heading back to the movies and cutting back on streaming time. There are several influences related to the pandemic in this case.

Streamers like Netflix stock saw a surge in use with stay-at-home orders in effect, all while theatres were locked up tight. However, the growth from these streaming services dropped as some decided to cut back their spending with inflation and interest rates rising. Instead, they’re choosing to save that cash to perhaps go to the movies in real life.

And it’s leading to growth for Canadian stock Cineplex (TSX:CGX).

Cineplex stock growing from Barbenheimer?

If you’re not already aware (and I’m not sure how you’ve managed to keep away) but new films Barbie and Oppenheimer are being released on July 21 (as in, tomorrow). These films are expected to create incredible sales around the world, with many choosing to see both films on the day of release.

In fact, Barbie has already beaten out James Cameron’s Avatar: The Way of Water to be the highest pre-ticket sales so far in 2023. The film is now expected to earn anywhere between US$90 million and US$125 million in North America on opening weekend. Oppenheimer is expected to achieve between US$40 million and US$50 million.

As for Cineplex stock, these films have brought box office revenues near pre-pandemic levels. After missing the last earnings report, the stock still has achieved growth in the last few quarters. Shares are still down by 19% in the last year, with the stock remaining valuable at enterprise value over earnings before interest and taxes at just 7.08.

Bottom line

Summer is here, and Cineplex stock could finally see the momentum we saw before the pandemic. And that could feed directly into its share price. With June box office revenues reaching $56 million, this totalled a whopping 98% of June 2019 revenues. With Canadians looking to cut back, and making a night out of their movie nights, perhaps this stock is a better growth story than Netflix stock — especially at these levels.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool recommends Cineplex and Netflix. The Motley Fool has a disclosure policy.

More on Investing

man in bowtie poses with abacus
Dividend Stocks

A Year Later: The Canadian Dividend Stock That Surprised Me Most

A&W quietly became more than a royalty trust, and that shift could make its monthly dividend story even stronger.

Read more »

man shops in a drugstore
Dividend Stocks

A Perfect TFSA Stock: A 5% Yield with Constant Paycheques

RioCan Real Estate stands out as a perfect TFSA stock, offering a reliable 5.6% yield and steady monthly income for…

Read more »

The RRSP (Canadian Registered Retirement Savings Plan) is a smart way to save and invest for the future
Dividend Stocks

Here’s the Average Canadian TFSA and RRSP Balances at Age 45

Find out how much Canadians have saved in their TFSA at age 45 and compare it with RRSP contributions to…

Read more »

Business success of growth metaverse finance and investment profit graph concept or development analysis progress chart on financial market achievement strategy background with increase hand diagram
Stocks for Beginners

3 Stocks That Could Turn a $100,000 Portfolio Into $1 Million Sooner Than You Might Think

Find out which stocks are ideal for your TFSA and how they can help you build wealth tax-free in Canada.

Read more »

shopper looks at paint color samples at home improvement store
Dividend Stocks

2 Canadian Stocks I’d Buy if I Only Checked My Portfolio Monthly

These two Canadian blue-chip retailers look built for “set it and check it monthly” investing, with steady demand and improving…

Read more »

builder frames a house with lumber
Dividend Stocks

This Growth Stock Continues to Crush the Market

Bird Construction stock has record backlog, double-digit growth ahead, and booming demand in defence and data centres.

Read more »

dividends can compound over time
Dividend Stocks

A Dependable 4% Dividend Stock That Pays You Every Month

Resist the temptation of double-digit yield traps. This Canadian industrial REIT has raised its monthly distribution payout for 15 straight…

Read more »

data center server racks glow with light
Stock Market

3 Powerful Stocks Worth Holding Through the Next 3 Years

With so much volatility in the world and the stock market, it can be hard investing over a week, let…

Read more »