Could This Under-the-Radar Canadian Stock Be the Next Shopify?

An under-the-radar Canadian stock could be the next Shopify, given its market-beating and stellar returns thus far in 2024.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s premium investing services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Many companies suffered business reversals and some closures during the global pandemic. However, the pandemic-induced lockdowns and social-distancing measures intensified the popularity of Canadian e-commerce company Shopify (TSX:SHOP). The stock became a sensation in 2020, and Canada’s technology sector suddenly had a face.

The phenomenal rise started five years ago when global e-commerce won over merchants and customers. Shopify delivered back-to-back returns of over 184% in 2019 and 2020. In May 2020, the tech darling dethroned Royal Bank of Canada as the most valuable TSX company by market capitalization.

Created with Highcharts 11.4.3Shopify PriceZoom1M3M6MYTD1Y5Y10YALLwww.fool.ca

Unfortunately, Shopify’s growth story is history in 2024 because the virus-fueled catalysts are gone. The current share price of $86.82 is 93.7% lower than at year-end 2021. Also, SHOP is down 15.84% year to date. Today, an under-the-radar TSX stock could be the next Shopify.

Online fintech

Propel Holdings (TSX:PRL) is not an e-commerce platform but an online financial technology company. Its market cap of $822.2 million is considerably smaller than the $111.7 billion of Shopify. However, PRL’s trailing one-year price return is +249.64% compared to Shopify’s -0.16%. At $23.85 per share, the year-to-date gain is 86.94%.

Created with Highcharts 11.4.3Propel PriceZoom1M3M6MYTD1Y5Y10YALLwww.fool.ca

This fintech boasts a proprietary online lending platform and caters to Canadian and U.S. clients, particularly those without access to credit. Propel’s credit products include installment loans and lines of credit. It also offers analytics, marketing, and loan servicing services.

The consumer lender has been operating since 2011 and takes pride in its artificial intelligence (AI) and underwriting capabilities today. Before I forget, unlike Shopify, Propel Holdings is a dividend payer. If you invest today, the dividend yield is 2.17%.

Record results

Propel Holdings’s record results in the first quarter (Q1) 2024 reflect in the stock’s performance. In the three months ended March 31, 2024, revenue and net income climbed 47% and 77% to US$96.5 million and US$13.1 million compared to Q1 2023. The board approved an 8% dividend hike, the fourth increase since the start of 2023.

“We have had an exceptionally strong start to the year and are proud to deliver another quarter of record results, including record revenue, adjusted EBITDA (earnings before interest, taxes, depreciation, and amortization), net income, adjusted net income and ending combined loan and advanced balances (CLAB),” said its chief executive officer Clive Kinross.

Tremendous growth opportunity

According to management, it was Propel’s strongest first quarter in history. Strong consumer demand led to record numbers. Kinross added that the AI-powered technology platform helped achieve stellar performance. Moreover, the Q1 2024 results are at par, if not better than the full-year 2023 results.

In 2023, revenue and net income increased 54% and 68% year over year to US$96 million and US$8.5 million, respectively. The underwriting platform processed over 164,000 loans and lines of credit last year.

Kinross sees tremendous opportunity for business growth in 2024. He expects the underserved consumers of traditional financial institutions and lenders to grow. He said the solid start for 2024 indicates these people’s economic health and resilience.

Red-hot stock

Propel Holdings’s business thrives and is profitable. This fintech could be a red-hot stock like Shopify before. The difference is that it won’t rely on external factors like coronavirus to drive growth. Overlooked borrowers are the growth catalysts.   

Should you invest $1,000 in BCE right now?

Before you buy stock in BCE, consider this:

The Motley Fool Stock Advisor Canada analyst team just identified what they believe are the Top Stocks for 2025 and Beyond for investors to buy now… and BCE wasn’t one of them. The Top Stocks that made the cut could potentially produce monster returns in the coming years.

Consider MercadoLibre, which we first recommended on January 8, 2014 ... if you invested $1,000 in the “eBay of Latin America” at the time of our recommendation, you’d have $20,697.16!*

Stock Advisor Canada provides investors with an easy-to-follow blueprint for success, including guidance on building a portfolio, regular updates from analysts, and two new stock picks each month – one from Canada and one from the U.S. The Stock Advisor Canada service has outperformed the return of S&P/TSX Composite Index by 29 percentage points since 2013*.

See the Top Stocks * Returns as of 3/20/25

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Christopher Liew has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Propel and Shopify. The Motley Fool has a disclosure policy.

Confidently Navigate Market Volatility: Claim Your Free Report!

Feeling uneasy about the ups and downs of the stock market lately? You’re not alone. At The Motley Fool Canada, we get it — and we’re here to help. We’ve crafted an essential guide designed to help you through these uncertain times: "5-Step Checklist: How to Prepare Your Portfolio for Volatility."

Don't miss out on this opportunity for peace of mind. Just click below to learn how to receive your complimentary report today!

Get Our Free Report Today

More on Tech Stocks

The letters AI glowing on a circuit board processor.
Tech Stocks

How I’d Allocate $10,000 to AI Stocks in Today’s Market

Shopify (TSX:SHOP) is one of Canada's most compelling AI stocks.

Read more »

Canada day banner background design of flag
Tech Stocks

The Top Canadian Stock to Buy With $5,000 in 2025

There are few Canadian stocks out there that offer the outlook of this tech stock, bound for more growth.

Read more »

ways to boost income
Tech Stocks

How I’d Invest $11,500 in Canadian Fintech Stocks to Revolutionize My Finances

Propel Holdings stock's recent dip could be a trading opportunity for long-term financial gains. Here's why the fintech stock is…

Read more »

Start line on the highway
Tech Stocks

Where I’d Invest $5,000 in Growth Stocks With Long-Term Potential Through 2030

DO you have $5,000 to invest to grow your wealth over the long term? These growth stocks could deliver strong…

Read more »

A shopper makes purchases from an online store.
Tech Stocks

Buy the Dip on the Return of Recession Stocks?

If a recession comes back, there are some stocks that could fair well afterwards. And this is one of the…

Read more »

data center server racks glow with light
Tech Stocks

April Opportunity: Where I’d Invest $7,000 in These 3 Tech Stocks Right Now

These tech stocks have solid growth potential and are trading at discounted valuation, providing a solid buying opportunity in April.

Read more »

The letters AI glowing on a circuit board processor.
Tech Stocks

If I Could Only Buy and Hold a Single U.S. Stock, This Would Be It

You don’t need 40 different stocks to build wealth. A few good ones can boost your portfolio, and this U.S.…

Read more »

cloud computing
Tech Stocks

2 Top Canadian Information Technology Stocks to Buy Right Now

These two Canadian information technology stocks are bargains amid the downturn in the broader market for long-term investors.

Read more »