Is BlackBerry (TSX:BB) Stock Still a Buy?

BlackBerry Ltd. (TSX:BB)(NYSE:BB) is finally on the rise again, but some analysts aren’t sure whether its new moves are sustainable.

| More on:

It’s been a wild ride for investors with BlackBerry Ltd. (TSX:BB)(NYSE:BB).

The company has been on one of the worst roller coaster rides in the world, going up and down so often only to come crashing down again. It’s enough to make anyone nauseous.

Yet there are still those who tout BlackBerry as a phoenix rising from the ashes, namely, that now is the time to buy ahead of an incredibly bright future. But others aren’t so sure. Even if you’re considering this stock as a buy-and-hold option rather than a get-rich-quick scheme, there are analysts who believe that this stock still has quite a few hurdles ahead of it.

So let’s take a look at whether BlackBerry is still a buy.

The new BlackBerry

Forget mobile phones: BlackBerry has pretty much solidified itself as an enterprise software company, which starts with security. The firm already has a solid foundation with its mobile phones when it comes to cybersecurity, so expanding into this area was pretty much a no-brainer.

The stock received a bump after acquiring Cylance earlier this year, a leader in cybersecurity and artificial intelligence. But the beginning of June saw another bump after the stock started to droop due to achieving FedRAMP status for its cloud-based enterprise management suite. This gives BlackBerry some great exposure and will bring in government agencies from around the world.

New BlackBerry, new money

This can be viewed as both a good and bad thing. On the one hand, BlackBerry has had some strong quarters and will continue to see revenue growth, but royalty revenue from its mobility segment solutions and high-margin service fees have taken a nosedive, leaving analysts unsure about when the company will see true “success” as it did years ago.

Of course, acquisitions like the one with Cylance is a positive sign, but it also demonstrates how the company is unable to grow its top line organically. Until this happens, as service fees dwindle and costs from acquisitions rise, it’ll be hard for this company to come away with cash for shareholders.

Risky stock, with long-term rewards

For those willing to wait, I think this stock could possibly give investors some rewards down the road, but it will likely take some time. As I’ve mentioned, even with some strong earnings results, the stock just has too much riding on service fees. BlackBerry hemmed and hawed for too long when it came to dropping its mobile services, and it’s still suffering because of it.

Now that the company has washed its hands of this industry, its new areas of expertise will take some time to bring in the cash investors expect from this top stock. While it may never return to the $100 share range, it’s likely to increase far beyond the $11 per share it trades at as of writing. For those with patience, this stock could bring shareholders some serious cash. In the meantime, however, it remains a risky investment.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool owns shares of BlackBerry.

More on Tech Stocks

The letters AI glowing on a circuit board processor.
Stocks for Beginners

1 Megatrend Shaping Canadian Investments for 2026

Behind the rapid expansion of AI, a surge in infrastructure spending is creating new investment opportunities in Canada.

Read more »

Data center woman holding laptop
Tech Stocks

2 Stocks to Help Turn $100,000 into $1 Million

Two TSX high-growth stocks can help turn $100,000 into a million but the journey could be extremely volatile.

Read more »

Happy shoppers look at a cellphone.
Tech Stocks

2026 Could Be a Breakthrough Year for Shopify Stock: Here’s Why

After years of strong returns, Shopify (TSX:SHOP) stock is entering a new phase where scale, efficiency, and innovation may come…

Read more »

3 colorful arrows racing straight up on a black background.
Tech Stocks

The 3 Most Popular Stocks on the TSX Today: Do You Own Them?

The three most popular TSX stocks remain strong buys for Canadian investors who missed owning them in 2025.

Read more »

Quantum Computing Words on Digital Circuitry
Tech Stocks

Quantum Computer Company Xanadu Is Set to Go Public: Should Investors Buy the ‘IPO’?

Canada's very Xanadu is going public. Will it go parabolic like IonQ (NYSE:IONQ) did?

Read more »

A shopper makes purchases from an online store.
Tech Stocks

Is Shopify Stock a Buy, Sell, or Hold for 2026?

Shopify (SHOP) may lead the AI-driven agentic commerce era, delivering double-digit revenue and earnings growth in 2026, but will that…

Read more »

Quantum Computing Words on Digital Circuitry
Tech Stocks

Investors: Canada’s Government Is Backing Quantum Computing

Here’s what the Canadian government’s major new investment in quantum computing means for investors.

Read more »

top TSX stocks to buy
Tech Stocks

As the TSX Breaks Higher, These Canadian Stocks Look Poised to Win in 2026

Three Canadian stocks with high-velocity growth potential could be among TSX’s winning investments in 2026.

Read more »