Market Crash: Buy This Beaten-Up Dividend Stock Before it Recovers

Restaurant Brands International Inc. (TSX:QSR)(NYSE:QSR) is a cheap dividend king to buy on the partial recovery from the market crash.

| More on:

Restaurants are at “ground zero” of this coronavirus crisis market crash. Dining in is no longer possible at many of our favourite restaurants. While take-out and delivery can still keep the cash flow coming in, it’d be foolish (that’s a lower-case ‘f’) to not expect a massive decline in comparable-store sales for the first two quarters of 2020.

The airlines are also directly in the crosshairs of COVID-19. They are poised to suffer an unprecedented revenue decline, likely north of 90% given the stringent restrictions in place to slow the spread of the deadly disease. Unlike the airlines, restaurants could be in for a rally that’s just as unprecedented once the economy reopens.

Moreover, fast-food restaurants are precisely where you’d want to be if you’re execting a potentially pronounced global recession. Fast-food is an inferior good, and it’s probably going to sell relatively well in the post-pandemic era. Consumers will be trying to stretch every dollar as far as it can go.

A top bargain to buy before the market crash is in the rear-view mirror

When times are tough and money is tight, it’s hard to match the value proposition of Burger King’s value menu. That’s a huge reason why I’m a raging bull on shares of Restaurant Brands International (TSX:QSR)(NYSE:QSR), the fast-food empire behind Burger King, Tim Hortons, and Popeye’s Louisiana Kitchen. The latter brand was making a tonne of noise with off-the-charts comps before the pandemic-induced market crash. But you’re unlikely to hear analysts tout continued comps growth for Popeye’s now that toilet paper has become more scarce than Popeye’s legendary chicken sandwiches.

Fortunately for long-term investors, I think that the chicken wars are far from over.

Once this pandemic is over, I expect to see a sharp rebound in sales numbers across all fast-food chains. Popeye’s could lead QSR stock past the $100 mark by the end of 2020, assuming there’s not going to be a second lockdown (and market crash) on a coronavirus resurgence. Popeye’s is arguably the best weapon for the chicken wars. Still, nobody seems to care about any company specifics right now because, like it or not, everything is going to be about the coronavirus until it’s conquered.

In due time, company specifics will matter again, and Restaurant Brands will pick up where it left off, probably stronger than before now that management has had an opportunity to redevelop a strategy to turn the struggling Tim Hortons brand around.

If you’re a long-term investor who’s gearing up to invest for years after the coronavirus is gone, I’d bag a restaurant bargain today, preferably a cheap one with a tonne of brand equity.

Foolish takeaway

Restaurant Brands has some of the best brands in the business, and the stock sports a 4.5% dividend yield. This will likely revert below the 3% mark once the stock has fully recovered. Investors can lock in today while the hardest-hit market crash bargains are still available.

The stock is absurdly cheap and with ample liquidity the name will rise again once this pandemic ordeal is over. It’s a defensive dividend growth play that can hold its own in a recession. I won’t be surprised to see the stock back at all-time highs once it’s safe to go outside again.

Stay hungry. Stay Foolish.

Fool contributor Joey Frenette owns shares of RESTAURANT BRANDS INTERNATIONAL INC. The Motley Fool recommends RESTAURANT BRANDS INTERNATIONAL INC.

More on Dividend Stocks

monthly calendar with clock
Dividend Stocks

This 7.7% Dividend Stock Pays Cash Every Month

Diversified Royalty Corp (DIV) stock pays monthly dividends from a unique royalty model, and its payout is getting safer.

Read more »

dividends grow over time
Dividend Stocks

My Blueprint for Monthly Income Starting With $40,000

Here's how I would combine two monthly-paying, high-yield TSX ETFs for passive income.

Read more »

Concept of multiple streams of income
Dividend Stocks

Invest Ahead: 3 Potential Big Winners in 2026 and Beyond

Add these three TSX growth stocks to your self-directed portfolio before the new year comes in with another uptick in…

Read more »

Concept of multiple streams of income
Dividend Stocks

5 Dividend Stocks to Double Up on Right Now

Solid dividend track records and visibility over future earnings and payouts make these five TSX dividend stocks compelling holdings for…

Read more »

Colored pins on calendar showing a month
Dividend Stocks

Invest $18,000 in These Dividend Stocks for $1,377 in Passive Income

Three high-yield dividend stocks offer an opportunity to earn recurring passive income from a capital deployment of $18,000.

Read more »

ways to boost income
Dividend Stocks

A Premier Canadian Dividend Stock to Buy in December 2025

Restaurant Brands International (TSX:QSR) is a premier dividend play that's too cheap this holiday season.

Read more »

Canada national flag waving in wind on clear day
Dividend Stocks

Top Canadian Stocks to Buy Right Now With $2,000

Investors can buy price-friendly Canadian stocks for income generation or capital growth.

Read more »

diversification and asset allocation are crucial investing concepts
Dividend Stocks

These Are Some of the Top Dividend Stocks for Canadians in 2026

These stocks deserve to be on your radar for 2026.

Read more »