Buying Stocks in a Recession? Think Super Long Term

Investors eyeing the frothiness of the markets should buy stocks for the long-term. Here’s why growth names like Shopify Inc. (TSX:SHOP)(NYSE:SHOP) are a buy.

Investors are having to navigate a fast-moving economic meltdown right now. The rallies are hiding a potential bear pit full of broken businesses and wrecked portfolios. However, some pundits have been going so far as to use the word recovery when speaking of the recent rallies. But the pain is not over yet. Indeed, with the recourse to economic stimuli quickly running out, a bigger storm could be brewing.

Tracking the economic storm

An unusual situation calls for unusual indicators. Everything from manufacturing to restaurant bookings, mortgage applications, to public transportation usage is down. This is all obvious, of course. But these metrics are fast-moving, and may be a more useful set of indicators of a recession than the traditional ones. Aside from their efficacy as recessionary indicators, such industries also represent undue risk in a portfolio.

Take REITs, for instance. There is only one form of REIT even worth a second glance at the moment: healthcare. Out of the window are retail, office space, and even apartment REITs. There was a time when the latter asset type was considered not only strongly defensive but even recession-proof. Not in this recession. Analysts are already saying that this one is going to be different. The solution? Think longer term.

Buy “outside-the-box” stocks

If you really want to think long term, look at the space industry. The NYSE just got its first space tourism ticker in Virgin Galactic. Meanwhile, Tesla sister company SpaceX is strongly partnered with NASA. Every sector on Earth could get a boost from the space industry. The hospitalities, hit hard by the lockdown, could have a truly stellar future. Likewise, big mining names could see their resources massively expanded.

Perhaps you’re not so interested in the off-world colonization dreams of Elon Musk. Consider Shopify. Arguably the best tech stock on the TSX, Shopify can boast around a million clients. Its e-commerce growth model could bring shareholders steep returns for years to come. Its twin-stream business model allows for market penetration on two fronts. Subscription accounts for around 43% of its revenue, while merchant solutions makes up the rest.

The prospects for Shopify are technically limitless, with a flexible e-commerce business model applicable to every area of industry. It’s a key play for cannabis upside as well as a buy for potentially gravity-defying momentum in its own right. This key Canadian name has gained 37% during the virus outbreak and shows no signs of slowing down. For a truly futuristic portfolio, Shopify could be paired with a miner like Rio Tinto, which already has offworld mining ambitions.

The bottom line

The market rally is a smokescreen. Until a vaccine is produced and shown to be effective, the economy is still at the mercy of the virus. Some sectors have been set back by years. And all the while, a cheap money bubble is inflating. Investors should use the rallies to trim weaker names from their portfolios. Investors should think outside the box, settle in for more frothiness, and hold quality names for the long term.

Fool contributor Victoria Hetherington has no position in any of the stocks mentioned. David Gardner owns shares of Tesla. Tom Gardner owns shares of Shopify and Tesla. The Motley Fool owns shares of and recommends Shopify, Shopify, and Tesla. The Motley Fool owns shares of Virgin Galactic Holdings Inc.

More on Stocks for Beginners

dividends can compound over time
Dividend Stocks

3 Worry-Free High-Yield Dividend Plays for 2026

These three worry‑free, high‑yield dividend stocks can offer investors a stable recurring income stream backed by reliable performance.

Read more »

senior couple looks at investing statements
Stocks for Beginners

The Best $10,000 TFSA Approach for Canadian Investors

Learn the best strategies for your TFSA as markets shift. Discover stocks with strong fundamentals for investing success.

Read more »

copper wire factory
Stocks for Beginners

Copper Is Near Multi-Year Highs and These 3 TSX Stocks Are Ready for What Comes Next

Copper is back near multi-year highs, and these three miners offer different ways to benefit if prices stay strong.

Read more »

people stand in a line to wait at an airport
Dividend Stocks

The Bank of Canada Just Held Rates at 2.25%. These 3 Dividend Stocks Are Built for the Wait.

Dividend investors who had been hoping for a rate cut should now pivot to "what pays me while I wait?"

Read more »

monthly calendar with clock
Dividend Stocks

A Year Later: 2 Canadian Stocks That Look Even Better Now

A year later, the real winners are the companies that kept executing, buying back shares, and paying you to wait.

Read more »

Dividend Stocks

Canada’s Inflation Dipped to 1.8%, but Economists Say It Won’t Last. Here’s How to Think About Stocks.

Softer inflation can lift retail stocks by easing cost pressures and making shoppers feel less squeezed.

Read more »

cookies stack up for growing profit
Dividend Stocks

5 Canadian Stocks I’d Buy for ‘Instant Income’

Instant income isn’t a gimmick: these five Canadian REITs can start paying you now, even in a shaky market.

Read more »

groceries get more expensive as inflation rises
Dividend Stocks

Inflation Just Cooled Down to 1.8%, and These Stocks Are Positioned to Benefit

Softer inflation can quietly help these TSX names by easing cost pressure, improving consumer credit, and supporting longer-duration growth stories.

Read more »