Better Buy: Rogers Communications or BCE Stock?

With a potential merger on the way for Rogers stock, should investors throw out their BCE stock in favour of the merger?

| More on:

It’s a fair question these days. With a looming merger between Rogers Communications (TSX:RCI.B) and Shaw Communications (TSX:SJR.B), it’s becoming less clear if BCE (TSX:BCE) will remain in the top spot. Even if it doesn’t, has Rogers stock become overvalued these days, or BCE stock for that matter?

Let’s look at both today and see which is the better buy for Canadians on the TSX today.

Rogers stock

It cannot be denied that becoming a larger company will make Rogers stock more powerful. It will bring in more revenue, more customers, and just more overall. However, anticompetitive concerns raised concerns over the $20-billion deal, which didn’t even include debt.

Investors in Rogers stock were also not impressed when the company stated it would sell off Videotron to “amplify” Freedom Mobile’s competitive impact. However, after making this statement to the committee on industry and technology, Rogers management went on to state that it doesn’t feel this deal will pose a threat to Rogers.

Investors may be concerned about the immediate future, with more clients moving towards Freedom Mobile and its owner Quebecor. Rogers wanted to make this Shaw deal no matter what, and that now looks like it may have offered up more than the company should have.

As for valuation, Rogers stock sits at a 3.03% dividend yield. On share price, Canada’s largest wireless service provider is on par with a year ago. So right now, it looks like investors don’t know what to think of the stock.

BCE stock

Then there’s BCE stock, which stands to have a major competitor on its hands when and if the Shaw and Rogers deal finalizes. Yet the company remains holding about 60% of the market share when it comes to telecommunications. Plus, it also has the fastest internet with its quick 5G rollout.

Even so, BCE stock continues to try delay tactics to at least slow down the merger. This includes not providing immediate access to Quebecor for using the company’s infrastructure, which the company has requested from its peers such as Rogers. Yet this doesn’t look like it will go far, as the Canadian Radio-Television and Telecommunications Commission (CRTC) stated telecom companies must provide access to local networks. This is to ensure no Canadian is left without access.

All this comes as BCE stock saw lower profits year over year, as did its fellow peers. It looked like the lows of the last six months were finally catching up to it. However, there was a recovery in the market over the last two months. This provided BCE stock with some growth that may continue for the next quarter.

Meanwhile, BCE stock offers a 6.15% dividend yield, though shares are down 7% in the last year as of writing. So what should Canadians consider when investing in telecom stocks?

Bottom line

Stay out of it. I would love to recommend one or the other here, but the future looks so uncertain at this stage I can’t in good conscious say you should absolutely choose one or the other. If you’re a retiree that may need this income in the next year or so, I would choose to just stay away all together for now.

However, long-term investors may want to consider the dividend offered with BCE stock. Furthermore, this rebound should see a nice bump in share price. As for Rogers stock, it doesn’t have as great of a deal at the current moment.

All in all, this eventual potential merger is likely coming. It could fail, Quebecor could fail, the Rogers merger could fail, but these are all ifs. For now, in this poor economic scenario if there’s anything you can count on at this point, it’s really just the dividend offered by BCE stock.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool recommends Rogers Communications. The Motley Fool has a disclosure policy.

More on Dividend Stocks

boy in bowtie and glasses gives positive thumbs up
Dividend Stocks

Here Are My Top 3 TSX Stocks to Buy Right Now

My top three TSX stocks form a fortress-like portfolio capable of weathering the geopolitical storm in 2026.

Read more »

Income and growth financial chart
Dividend Stocks

2 Dividend Stocks to Double Up on Right Now

Generate outsized passive income in your self-directed investment portfolio by adding these two high-quality dividend stocks to your holdings.

Read more »

Yellow caution tape attached to traffic cone
Dividend Stocks

7.4% Dividend Yield? Here’s a Dividend Trap to Avoid in March

Yellow Pages (TSX:Y) is a top Canadian dividend stock that many investors focus on for its yield, but that could…

Read more »

people ride a downhill dip on a roller coaster
Dividend Stocks

2 Monster Stocks to Hold for the Next 5 Years

These two monster Canadian stocks look like screaming buys for investors looking for not only recent momentum, but long-term total…

Read more »

Yellow caution tape attached to traffic cone
Dividend Stocks

4.66% Yield? Here’s a Dividend Trap to Avoid in March

I'm surprised this bank is still around, much less paying a 4.66% dividend yield.

Read more »

A worker uses a double monitor computer screen in an office.
Top TSX Stocks

Top Canadian Stocks to Buy Right Now With $3,000

A $3,000 capital investment can buy the top Canadian stocks and create a mini-portfolio in 2026.

Read more »

people ride a downhill dip on a roller coaster
Dividend Stocks

A Canadian Dividend Stock I’d Hold Through Anything

Long-term dividend investors can take advantage of a rare combination of essential assets, a global footprint, and a steadily growing…

Read more »

customer adds cash to tip jar at business
Dividend Stocks

2 Canadian Stocks That Pay You While You Wait

Reliable dividend payers, like this regulated utility and this diversified financial, can keep cash coming in while the market sorts…

Read more »