Canadian Tire Stock Drops After Revenue Falls: Time to Buy or Avoid?

Canadian Tire (TSX:CTC.A) stock fell short this week, as earnings showed that sales just weren’t where they were a year ago.

| More on:

Shares of Canadian Tire (TSX:CTC.A) stock fell by 4% on August 10 after the Canadian retailer released earnings that fell short of expectations. The company saw revenue fall, as the demand for sporting and home items has started to slow.

What happened?

Canadian Tire stock reported a drop in quarterly revenue. The blame fell mainly on the slowing demand for sporting goods and home improvement items at retail locations. The results came, as Canadian consumers continued to tighten their belts. Higher costs for food and gas continue to strain spending on discretionary items. This was particularly felt in the home improvement and sporting sections. These were areas that received a major boost during the days of the pandemic.

Retail revenue fell 4.2% year over year, with the latter part of the quarter seeing the largest drop. This could be bad news for Canadian Tire stock. It seems these results could bleed into the next quarter as well.

Total revenue for the quarter fell 3.4% year over year to $4.26 billion, hitting consensus estimates, according to Refinitiv data. Net income also fell to $206.5 million from $218.2 million the year before. Adjusted earnings per share hit $3.08, compared to $3.09 in 2022.

“As inflation persisted and rate hikes continued, consumer demand for discretionary goods softened, particularly in the latter half of the quarter, and Canadians shifted to more essentials within our multi-category assortment … During this time of macroeconomic uncertainty, Triangle Rewards remains our most important driver in delivering value for our customers.”

President and chief executive officer of Canadian Tire Greg Hicks.

So what?

As mentioned, this could mean that Canadian Tire stock could see further issues in the near future of its next quarter. We’re in the midst of summer, when home improvement and sporting goods sales should really be thriving. Instead, they’ve dwindled to far less than the year before.

Given this, the retail stock stated it would be withdrawing its financial targets for 2022 all the way until 2025. In this time, it should allow the retailer to fight back against high inventory costs along with strained consumer spending.

Now what?

Despite the current economic headwinds of high inflation and consumer spending, Canadian Tire stock stated that it would remain committed to its long-term goals. So, with these recent results, what should investors think?

To me, it would be a wait-and-see decision. Canadian investors need cash right now, so investing in a company that’s a bit indecisive about what the future looks like is likely not a great option right now. That being said, if you hold Canadian Tire stock, I wouldn’t necessarily say you should sell it, either.

The selloff isn’t likely overdone at just 4%, with the company showing it’s being responsible by stating it will need to reconfigure its outlook. Meanwhile, if you hold the stock, you’re still receiving a dividend of $6.90 per share.

So, even though Canadian Tire stock is down right now, it’s sure to slowly climb back up once more. It’s just unclear when that might be.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Dividend Stocks

woman considering the future
Dividend Stocks

2 No-Brainer Dividend Stocks to Buy in This Volatile Market

Two “no-brainer” dividend stocks for volatility are the ones with essential demand and cash flow you can actually trust.

Read more »

TFSA (Tax free savings account) acronym on wooden cubes on the background of stacks of coins
Dividend Stocks

Here’s Exactly How I’d Put $20,000 of TFSA Money to Work in 2026

Here’s how I would use $20,000 in the current market environment to hedge against a spike in inflation and the…

Read more »

investor looks at volatility chart
Dividend Stocks

3 Canadian Stocks That Look Built for Uncertain Times

When markets get shaky, “boring” stocks with essential demand and real cash flow can be the best kind of exciting.

Read more »

woman looks at iPhone
Dividend Stocks

All It Takes is $3,000 in Telus to Generate Hundreds in Passive Income

Investors looking to generate nearly $300 in passive income only need to start with a $3,000 investment right now.

Read more »

investor looks at volatility chart
Dividend Stocks

This TSX Dividend Stock Has Fallen 20% – and I’d Still Consider It Worth Owning

This TSX dividend stock has dropped 20%, but its stable income and disciplined strategy still look impressive.

Read more »

monthly calendar with clock
Dividend Stocks

Looking for Monthly Income? This 5.8% Dividend Stock Is Worth a Look

This Canadian monthly dividend stock offers a consistent payout backed by stable oil production and long-life assets.

Read more »

runner checks her biodata on smartwatch
Dividend Stocks

1 Undervalued Canadian Stock That May Be Quietly Positioning for a Strong Year

This under-the-radar insurer is growing earnings fast, hiking its dividend, and still trading like the market hasn’t noticed.

Read more »

oil pumps at sunset
Dividend Stocks

The Under-the-Radar Dividend Stock I’d Keep an Eye on in 2026

This under-the-radar Canadian stock offers high income and surprising growth potential.

Read more »