Air Canada Stock: Buy, Sell, or Hold?

Air Canada stock rallied yesterday, but it remains 66% below pre-pandemic levels — when is it cheap enough to buy?

| More on:
A airplane sits on a runway.

Source: Getty Images

Air Canada (TSX:AC) has continued to drift lower this year as rising costs and investor skepticism continue to put pressure on its stock price. At face value, Air Canada stock looks very appealing, trading at a ridiculously low five times earnings.

Are investors missing something, or is Air Canada stock really that bad of an investment?

Air Canada’s costs and ticket prices rising

The first concern that I think investors have with regard to Air Canada is rising costs. This has been the trend in the last few years — one that has elevated the airliner’s cost structure significantly.

For example, in the first quarter of 2024, total operating expenses increased 6% compared to last year to $5.2 billion. Most notably, wages, salaries, and benefits expense, which accounted for more than 21% of total expense, increased a whopping 21% to 1.1 billion.

Also, with oil prices remaining above $80, Air Canada’s biggest expense line is significantly higher than it was before the pandemic. This represents another big shift higher in the airliner’s cost structure relative to the pre-pandemic days.

Finally, Air Canada’s cost per available seat mile, or CASM, is more than 20% higher than pre-pandemic 2019 levels. CASM measures an airliner’s efficiency and is calculated by dividing operating costs by available seat miles.

In short, things are getting more and more expensive, and as a result, ticket prices are rising. So, the situation is bad on both ends, as rising ticket prices will eventually hit demand.

Air travel is at record highs, but can this be sustained?

Travel demand after the pandemic was favourably impacted by pent-up demand. As things returned to normal, air travel spiked as people booked their long-awaited travel plans. But today, even after this pent-up demand has been worked through the system, demand remains at record-breaking levels. In fact, Air Canada saw record demand in the last couple of quarters, as well as continued strength in advance bookings.

As is the case for many companies, immigration is a growth tailwind for Air Canada. I think that we cannot underestimate the impact that this increase in the population has on businesses. In Air Canada’s case, this fact has not gone unnoticed. As a result, the airliner is making strategic investments to capitalize on this, and will invest significantly in its fleet to support the company’s international travel growth.

This additional capacity will be costly, but it will be a driver of growth in the next few years. For example, Canada has seen a big influx of immigration from India in the last few years. This has motivated Air Canada’s plans for additional capacity deployments in Southeast Asia and North Africa.

The state of the consumer and its effect on Air Canada

Finally, I would like to spend some time discussing the state of the consumer. As we know, inflation and higher interest rates have pressured consumers. While the consumer has been more resilient than I would have expected, I think this remains a real issue/risk. The longer the cost of living remains at these higher levels, the more the pressure will build.

We are already seeing downward pressure on consumer spending, with discretionary spending being the first to fall. Travel is part of the discretionary spending pie. As such, I would expect that, in aggregate, this spending will fall. If and when this happens, the record travel demand will subside.

The bottom line

Air Canada’s stock price has continued to struggle to make a comeback. While the pandemic is over, the airliner is not the same as it used to be. It faces a higher cost structure and a consumer that is increasingly strapped for cash. Something has got to give.

As a result, I would stay away from Air Canada stock at this time.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor Karen Thomas has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Investing

A meter measures energy use.
Dividend Stocks

Got $2,500? 3 Utility Stocks to Buy and Hold Forever

Buy utility stocks for dividend income and stable stock performance.

Read more »

Muscles Drawn On Black board
Dividend Stocks

Power Up Your Defences: Canadian Utility ETFs for Steady Income

Looking for safe ETFs with solid income? These three are a solid place to start.

Read more »

how to save money
Energy Stocks

Here’s How Many Shares of Enbridge You Should Own to Get $2,000 in Yearly Dividends

Looking to establish some yearly dividends? Enbridge (TSX:ENB) can handily provide you with $2,000 or more in annual income.

Read more »

woman looks out at horizon
Dividend Stocks

TFSA Investors: 3 Dividend Stocks for Worry-Free Passive Income

These TSX stocks have a solid dividend payout history and offer attractive yields that can help you earn reliable income…

Read more »

todder holds a gold bar
Stocks for Beginners

Outlook for Barrick Gold Stock in 2025

Gold stock Barrick may have proven itself in the past, but with geopolitical issues on hand, should investors move elsewhere?

Read more »

cloud computing
Retirement

The Absolute Best Canadian Stocks to Buy and Hold Forever in a TFSA

The TFSA is the perfect place to hold Canadian stocks that will compound and multiply over decades. These stocks are…

Read more »

Blocks conceptualizing Canada's Tax Free Savings Account
Dividend Stocks

Building Your TFSA: Why Canadian Stocks Should Still Be Your First Choice

From tax benefits to strong long-term growth potential, these 2 stocks should be among the Canadian stalwarts you make a…

Read more »

hand stacks coins
Dividend Stocks

The Power of Compound Returns: Why Starting Today Still Makes Sense

It can sometimes feel like you've missed out on an investment. What if you were to buy now and never…

Read more »