Is Loblaw Stock a Buy, Sell, or Hold for 2025?

Loblaw (TSX:L) is Canada’s biggest grocery store company. Is its stock a buy?

| More on:

Loblaw (TSX:L) is Canada’s biggest grocery store company. Best known for its large grocery stores, which operate under names like “Loblaw” and “Atlantic Superstore” (they vary province to province), the company sells an outsized share of the food Canadians eat.

Loblaw boasts 2,500 stores nationwide, a recognizable brand, and $59 billion in annual sales. It’s a true giant among Canadian retailers.

So, Loblaw provides Canadians with an essential good and is the dominant player in its space. So far so good. The company looks like a legitimate one that will survive long term. However, that’s not actually enough to say that its stock will be a good investment. To be a good investment, a stock needs to be priced reasonably compared to the underlying company’s assets and future earnings. If it is, then it’s a buy. In this article, I will explore three key factors that determine whether or not Loblaw is a buy, then finally share my personal conclusion on the matter.

shopper buys items in bulk

Source: Getty Images

Valuation multiples

Going by multiples, Loblaw is moderately expensive. At today’s prices, Loblaw trades at:

  • 21.5 times adjusted earnings.
  • 25 times reported earnings.
  • 0.9 times sales.
  • 5 times book value.
  • 10 times cash flow.

This is certainly no bargain basement stock. However, it is cheaper than the S&P 500 and valued at about “average” multiples for the TSX Composite Index. So if it’s profitable enough and growing enough, it may be worth it.

Profitability

Loblaw is a profitable company; however, like most grocery stores, its margins are relatively slim. Some key profit metrics for the company include:

  • A 32% gross profit margin.
  • A 6.7% operating income margin.
  • A 3.7% net income margin.
  • A 4% free cash flow margin.
  • A 20% return on equity.

The return on equity is pretty good; however, all of the company’s margins are quite low. This implies that if costs went up dramatically, Loblaw would have to either accept lower margins or try to pass costs onto consumers. With inflation being as big a concern as it has been in recent years, that latter option would probably come with some political pushback.

Growth

Next up, we can look at Loblaw’s growth metrics. In the trailing 12-month period, Loblaw grew its revenue, earnings, and free cash flow at the following rates:

  • Revenue: 2.7%.
  • Earnings: 12.4%.
  • Free cash flow: 10.6%.

The revenue growth rate was pretty low, but on the other hand, the FCF and earnings growth rates were pretty adequate for a company at Loblaw’s multiples. It looks like the company is successfully exercising cost discipline. Now let’s look at the rates Loblaw has compounded at over the last five years:

  • Revenue: 4.9%.
  • Earnings: 20%.
  • Free cash flow: 12%.

These growth rates are actually quite adequate, indicating that Loblaw is a growing enterprise.

Verdict: Depends on the price you pay

Although Loblaw is certainly a profitable and growing enterprise, its stock is fairly richly valued for the kinds of margins and growth rates it’s been doing lately. I’d be comfortable buying it at 10 times earnings, but not at today’s price.

Fool contributor Andrew Button has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Dividend Stocks

Real estate investment concept with person pointing on growth graph and coin stacking to get profit from property
Dividend Stocks

2 Canadian Stocks to Buy if Mortgage Rates Stay High

High mortgage rates can squeeze consumers and cool housing, so these two TSX stocks are framed as ways to stay…

Read more »

shopper carries paper bags with purchases
Dividend Stocks

Inflation Just Hit 2.4%, but These 2 Canadian Stocks Still Look Like Buys

It's time to consider stocks that can keep rising even if interest rates stay high for a while.

Read more »

Dividend Stocks

The Sectors Where Canada Actually Beats the United States

Canada’s edge isn’t copying U.S. tech — it’s owning cash-generating real assets like infrastructure, agriculture inputs, and alternative asset management.

Read more »

dividends grow over time
Dividend Stocks

Beyond Telus: A High-Yield Stock Perfect for Income Lovers

TELUS yields over 9%, but Freehold’s royalty model may deliver high income with fewer balance-sheet headaches.

Read more »

dividend stocks are a good way to earn passive income
Dividend Stocks

2 Undervalued Canadian Dividend Stocks That Look Attractive in 2026

The long-term rewards from these undervalued dividend stocks could be significant on a rebound.

Read more »

Colored pins on calendar showing a month
Dividend Stocks

2 TSX Stocks That Turn Dividends Into Reliable Monthly Paycheques

Given their solid underlying businesses, healthy growth prospects and high yields, these two TSX stocks can boost your passive income.

Read more »

woman looks out at horizon
Dividend Stocks

5 Canadian Stocks I’d Feel Good About Holding for the Next 10 Years

Here's why these five Canadian stocks are some of the best picks on the TSX, not to just buy now,…

Read more »

Woman checking her computer and holding coffee cup
Dividend Stocks

The Ultimate Dividend Stock to Buy With $1,000 Right Now

Given its steady growth outlook, resilient business model, and above-average dividend yield, Enbridge is an ideal dividend stock to have…

Read more »