1 Practically Perfect Canadian Stock Down 7% to Buy and Hold Forever

Some growth stocks have huge recovery strategy potential, and this top Canadian stock is one of them.

| More on:
money goes up and down in balance

Source: Getty Images

When analysts evaluate undervalued Canadian stocks on the TSX, they aim to identify companies trading below their intrinsic value. This process involves examining metrics like price-to-earnings (P/E) and price-to-book (P/B) ratios relative to industry averages, historical performance, and peers. They also consider future earnings potential, growth opportunities, and overall market sentiment. Stocks that are temporarily out of favour or have been affected by market overreactions, while maintaining strong fundamentals, often catch analysts’ attention. By identifying these discrepancies, analysts aim to uncover opportunities for significant upside potential.

Beyond traditional metrics, analysts delve into the company’s balance sheet strength, including debt levels and cash flow generation. Companies with manageable debt, solid operating margins, and consistent revenue growth typically score high marks. Analysts also assess qualitative factors like management effectiveness, industry positioning, and long-term growth drivers. For Canadian stocks, particular attention is paid to industries like energy, finance, and technology, which play significant roles in the country’s economy. A robust dividend history can also be a sign of stability, further enhancing the appeal of an undervalued stock. So let’s dive into one, shall we?

goeasy stock

One standout on the TSX is goeasy (TSX:GSY), which gained attention for its strong fundamentals while trading below its all-time high. Currently priced at around $191, GSY remains approximately 7% below its 52-week high of $206.02. This gap, coupled with its consistent performance and growth outlook, suggests the stock may be undervalued relative to its potential. Analysts see this as an opportunity for investors to capitalize on a resilient company positioned for continued success.

Goeasy operates as a subprime lender, offering consumer loans and leasing services to individuals with limited access to traditional credit. The Canadian stock’s business model has proven resilient, with its revenue reaching $803.9 million in the trailing 12 months. This represents 5.1% year-over-year growth. Its profitability is notable, with a profit margin of 35.3% and an operating margin of 48.8%. Such efficiency highlights goeasy’s ability to manage costs and maximize returns. This is reflected in its 28.1% quarterly earnings growth.

Historically, goeasy rewarded investors with substantial returns. Its ability to deliver steady growth has made it a favourite among analysts. Over the years, the Canadian stock has demonstrated resilience through market fluctuations while maintaining a compound annual growth rate (CAGR) in earnings that rivals larger competitors. The company’s return on equity (ROE) of 25.8% further underscores its ability to generate shareholder value.

Future outlook

Looking forward, analysts anticipate goeasy to expand its loan portfolio and leverage digital tools to enhance customer acquisition and retention. This focus on innovation, combined with its extensive branch network, positions the Canadian stock well to capture a larger market share. Despite a challenging macroeconomic environment, goeasy’s management has consistently demonstrated the ability to navigate headwinds and deliver results.

Adding to its appeal is goeasy’s dividend history. The Canadian stock recently paid a forward annual dividend of $4.68 per share representing a yield of 2.5%. Its payout ratio of 27.3% indicates the dividend is well-supported by earnings, leaving room for future increases. For investors seeking income alongside growth, goeasy strikes a balance few companies can achieve.

Analysts are particularly impressed by goeasy’s valuation. Its trailing price/earnings (P/E) of 11.3 and forward P/E of 9.1 suggest the Canadian stock is trading at an attractive multiple, especially relative to its earnings potential. Coupled with a strong balance sheet, including $238.6 million in cash, goeasy is well-positioned to capitalize on growth opportunities without overextending its financial resources.

Recent earnings, announced for the quarter ending September 30, 2024, reflect the company’s robust performance. Revenue increased modestly, while quarterly earnings growth exceeded expectations. This consistency has helped maintain investor confidence, even as market volatility has affected other sectors.

Bottom line

For investors looking to add a growth-oriented dividend stock to their portfolio, goeasy presents a compelling case. Its recent performance, attractive valuation, and strong future outlook make it one of the most promising undervalued stocks on the TSX. As the Canadian stock continues to innovate and expand, it offers a rare combination of stability and growth potential, thereby making it a standout choice for 2025.

Fool contributor Amy Legate-Wolfe has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Dividend Stocks

Colored pins on calendar showing a month
Dividend Stocks

3 Monthly Dividend Stocks to Buy and Hold Forever

Three monthly dividend stocks that provide consistent income, strong fundamentals, and long‑term potential for investors building passive cash flow.

Read more »

dividend stocks bring in passive income so investors can sit back and relax
Dividend Stocks

5 Canadian Dividend Stocks Everyone Should Own

Let's dive into five of the top dividend stocks Canada has to offer, and why now may be an opportune…

Read more »

Investor reading the newspaper
Dividend Stocks

TFSA Investors: What to Know About the New CRA Limit for 2026

Stashing your fresh $7,000 of 2026 TFSA room into a steady compounder like TD can turn new contribution room into…

Read more »

a person prepares to fight by taping their knuckles
Stocks for Beginners

3 Defensive Stocks That Could Thrive During Economic Uncertainty

Market volatility doesn’t disappear entirely. That’s why owning one or more defensive stocks is key.

Read more »

dividend growth for passive income
Dividend Stocks

2 Dividend-Growth Stocks to Buy and Hold Through 2026

Are you looking for some dividend-growth stocks to add to your portfolio? Here are two great picks that every investor…

Read more »

Canada Day fireworks over two Adirondack chairs on the wooden dock in Ontario, Canada
Dividend Stocks

3 Dividend Stocks to Help You Achieve Financial Freedom

These three quality dividend stocks can help you achieve financial freedom.

Read more »

senior man and woman stretch their legs on yoga mats outside
Dividend Stocks

Passive Income: How to Earn Safe Dividends With Just $20,000

Here's what to look for to earn safe dividends for passive income.

Read more »

Canada Day fireworks over two Adirondack chairs on the wooden dock in Ontario, Canada
Dividend Stocks

Buy Canadian With 1 TSX Stock Set to Boom in 2026 Global Markets

Canadian National could be a 2026 outperformer because it has a moat-like network, improving efficiency, and a valuation that isn’t…

Read more »