Forget Air Canada (TSX:AC) Stock: Buy This Value Stock Instead

Air Canada’s stock price may falter as oil prices soar. Motley Fools, consider Western Forest Products stock; it’s backed by solid fundamentals.

| More on:

Air Canada (TSX:AC) stock has been a popular topic for us at Motley Fool. And for good reason. The upside potential that exists as travel reopens is huge. Today, Air Canada’s stock price is still trading at less than half of pre-pandemic levels. But at least it’s survived. Nevertheless, some Motley Fool readers may by looking for a different opportunity — an opportunity with just as much upside potential. Well, I have something for you: Western Forest Products (TSX:WEF) stock.

Air Canada stock may be dead money, as recovery takes longer than investors hope

At this time, Air Canada continues to lose massive amounts of money every quarter. Big uncertainty remains in terms of the future of travel. While flights are slowly resuming, people may remain skeptical for some time. This means that getting back to pre-COVID levels of travel will not happen overnight. Air Canada’s CEO addressed this back in 2020. It will take at least three years for the company to return to 2019 levels of revenue and capacity.

Air Canada stock price

Given this harsh reality, investors should consider a company that’s currently raking in the cash — a company that’s performing well financially and operationally and that also has exposure to a recovery. Western Forest Products is that company.

Western Forest Products stock beats Air Canada on all metrics

Western Forest Products is a major integrated softwood forest products company. It operates in the coastal region of British Columbia. Importantly, the housing market has remained quite buoyant. So, it’s no surprise that Western Forest Products stock is trading 50% higher than pre-pandemic levels. That’s much better than Air Canada’s stock price performance.

Motley Fool Western Forest products stock

The company’s secret is that a big chunk of its revenue comes from its higher-margin specialty lumber. This translates into higher profitability margins for Western. In fact, Western Forest Products is at the top of the pack in terms of profitability in its industry.

Western Forest Products is a cyclical business. These businesses are notorious for losing significant amounts of money in cyclical downturns. But Western has been free cash flow positive in all but one year since 2012. Its future is not as uncertain as Air Canada’s. In Western Forest Products, we have visibility and financial strength. In Air Canada, we have a lack of visibility and financial difficulty.

Air Canada stock faces another hurdle: Soaring oil prices

Lastly, I feel like no discussion about Air Canada is complete without mentioning the soaring price of oil. Currently trading above $70, the price of oil will cut into Air Canada’s profitability. It is, in fact, Air Canada’s most significant operating expense. And this comes at the worst time possible. Air Canada is already struggling financially.

Motley Fool: The bottom line

I understand that Air Canada stock may be a good play on the reopening of economies and travel. But it’s also a risky proposition. Airliners have taken a hit. We don’t know exactly how things will look in our new “normal.” So, Motley Fool investors should consider Western Forest Products stock instead. This stock is an undervalued cash flow machine that should also benefit from a post-pandemic recovery.

Motley Fool contributor Karen Thomas owns shares of Western Forest Products. The Motley Fool recommends WESTERN FOREST PRODUCTS INC.

More on Investing

tsx today
Stock Market

TSX Today: What to Watch for in Stocks on Wednesday, December 17

Markets remain on edge after a three-day TSX slide, but stronger gold and oil prices this morning may offer a…

Read more »

Rocket lift off through the clouds
Dividend Stocks

They’re Not Your Typical ‘Growth’ Stocks, But These 2 Could Have Explosive Upside in 2026

These Canadian stocks aren't known as pure-growth names, but 2026 could be a very good year for both in terms…

Read more »

happy woman throws cash
Dividend Stocks

Beat the TSX With This Cash-Gushing Dividend Stock

Here’s why this under-the-radar utilities stock could outpace the TSX with dividend income and upside.

Read more »

Offshore wind turbine farm at sunset
Energy Stocks

Northland Power Stock Has Seriously Fizzled: Is Now a Smart Time to Buy?

Despite near-term volatility, I remain bullish on Northland Power due to its compelling valuation and solid long-term growth prospects.

Read more »

Canada Day fireworks over two Adirondack chairs on the wooden dock in Ontario, Canada
Stocks for Beginners

The Year Ahead: Canadian Stocks With Strong Momentum for 2026

Discover strategies for investing in stocks based on momentum and sector trends to enhance your returns this year.

Read more »

Happy shoppers look at a cellphone.
Investing

3 Canadian Stocks to Buy Now and Hold for Steady Gains

These Canadian stocks have shown resilience across market cycles and consistently outperformed the broader indices.

Read more »

Real estate investment concept
Dividend Stocks

1 Incredibly Cheap Canadian Dividend-Growth Stock to Buy Now and Hold for Decades

Down over 40% from all-time highs, Propel is an undervalued dividend stock that trades at a discount in December 2025.

Read more »

TFSA (Tax-Free Savings Account) on wooden blocks and Canadian one hundred dollar bills.
Dividend Stocks

The Perfect TFSA Stock With a 9% Payout Each Month

An under-the-radar Brazilian gas producer with steady contracts and a big dividend could be a sneaky-good TFSA income play.

Read more »