This Is the Cheapest Dividend Stock I Know

Sleep Country Canada (TSX:ZZZ) stock is getting way too cheap after its latest tumble.

| More on:

Canada is home to some of the most interesting low-cost dividend stocks. With the unfavourable U.S. dollar exchange rate, Canadians have plenty of reasons to opt for TSX dividend stocks rather than their American counterparts. Why bother venturing south when yields are somewhat richer, with valuations slightly lower (at least on average) here in Canada?

Indeed, the Canadian economy is sure to roll over some rough terrain in the coming months. But the TSX Index, I believe, still looks quite cheap, at least relative to the U.S. averages. In this piece, we’ll check in with one of the most neglected dividend stocks that I think offer a good risk/reward tradeoff for investors seeking to build wealth for the next three years or so.

So, whether you’re looking for an income play for your TFSA (Tax-Free Savings Account) or a new holding to your RRSP (Registered Retirement Savings Plan), the following play may be worth a look.

Sleep Country Canada

Sleep Country Canada (TSX:ZZZ) stock is a sleep retailer that’s been steadily inching higher since last year’s lows. With earnings on tap later this week, questions linger as to what can help the leading mattress retailer get back on the high track.

Indeed, with the rather sluggish Canadian consumer who’s cautious about where they spend their money, expectations seem quite muted. With shares down around 30% from their highs, I think estimates are slightly on the conservative side going into the number. But that doesn’t mean I’d be a net buyer of shares ahead of the big reveal.

Though 13.4 times trailing price to earnings (P/E) isn’t all too high a price to pay for the firm, I think another “breather” or pause in the rally could be in the cards for a few more months before the rally resumes. Indeed, it’s not like consumers suddenly have enough to splurge on a big-ticket item like a mattress quite yet.

For now, I’d watch ZZZ stock closely. Once the economy really heats up, the stock could spike higher on the back of a surge in demand. Until then, I view ZZZ stock as rather untimely. The 3.5% dividend yield is great, but it could easily swell a bit more, perhaps on more of a dip. In short, Sleep Canada is a leader in its niche corner of retail. But headwinds remain horrid. And until they pass, I’d rather nibble than take a big bite of shares.

Looking ahead, Sleep Country’s newly-opened “super hub” storage facilities could really help kick operating margins into high gear. Such margin gains will be long-lived, and I suspect they’ll really start to move the needle higher once mattress demand comes back into full force.

The Foolish bottom line

With an excellent management team and some pretty decent recent results to build off of, ZZZ stock looks like a bargain buy for income investors. That said, I’d be a bit more cautious ahead of coming earnings, as they could go either way. If you’re keen on the name, perhaps buying a bit here and more after the result could prove prudent.

Fool contributor Joey Frenette has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

More on Dividend Stocks

Investor wonders if it's safe to buy stocks now
Dividend Stocks

Better Dividend Stock in December: Telus or BCE?

Telus (TSX:T) and the telecom stocks are great fits for lovers of higher yields.

Read more »

Concept of multiple streams of income
Dividend Stocks

Passive Income: How Much Do You Need to Invest to Make $400 Per Month?

This fund's fixed $0.10-per-share monthly payout makes passive-income math easy.

Read more »

voice-recognition-talking-to-a-smartphone
Dividend Stocks

How to Turn Losing TSX Telecom Stock Picks Into Tax Savings

Telecom stocks could be a good tax-loss harvesting candidate for year-end.

Read more »

Business success of growth metaverse finance and investment profit graph concept or development analysis progress chart on financial market achievement strategy background with increase hand diagram
Dividend Stocks

2 Dividend Growth Stocks Look Like Standout Buys as the Market Keeps Surging

Enbridge (TSX:ENB) stock and another standout name to watch closely in the new year.

Read more »

a person watches stock market trades
Dividend Stocks

For Passive Income Investing, 3 Canadian Stocks to Buy Right Now

Don't look now, but these three Canadian dividend stocks look poised for some big upside, particularly as interest rates appear…

Read more »

Dividend Stocks

Got $7,000? Where to Invest Your TFSA Contribution in 2026

Putting $7,000 to work in your 2026 TFSA? Consider BMO, Granite REIT, and VXC for steady income, diversification, and long-term…

Read more »

Young adult concentrates on laptop screen
Dividend Stocks

A Beginner’s Guide to Building a Passive Income Portfolio

Are you a new investor looking to earn safe dividends? Here are some tips for a beginner investor who wants…

Read more »

container trucks and cargo planes are part of global logistics system
Dividend Stocks

Before the Clock Strikes Midnight on 2025 – TSX Transportation & Logistics Stocks to Buy

Three TSX stocks are buying opportunities in Canada’s dynamic and rapidly evolving transportation and logistics sector.

Read more »