Should You Buy the Dip at Roots Corp. or Freshii Inc.?

Roots Corp. (TSX:ROOT) and Freshii Inc. (TSX:FRII) are looking to rebound from disappointing IPOs in 2017.

| More on:

Last year produced a mixed bag of results for initial public offerings on the Toronto Stock Exchange. Today, we are going to look at two companies that will look to build on what was a disappointing debut in 2017. Which should investors buy as we look beyond January?

Roots Corp. (TSX:ROOT)

Roots is a Canadian clothing retailer. The stock made its TSX debut in October 2017 with skepticism emerging early. Roots came into its IPO with lower annual growth than other newcomers, like Canada Goose Holdings Inc. and Aritzia Inc. Shares fell on its opening trading day. The stock has dropped 4% from its IPO price of $12 as of close on January 22.

Roots has started 2018 well; its stock has risen 2.3% so far. The company released its 2017 third-quarter results on December 5, 2017. Total sales were up 13% compared to Q3 2016, and adjusted EBITDA climbed 20.5% to $16.3 million. Roots reported that it had renovated or expanded five corporate retail stores in the past year and expanded its Yorkdale store. The company has made a concerted effort to expand its e-commerce business, which shipped to 54 countries from Q3 2016 to Q3 2017.

Roots leadership expects to post sales between $410 million and $450 million in 2017, representing a compound annual growth rate of up to 17% from 2016 to 2019. The company could also see a boost from an impressive holiday sales season in North American in 2017.

Freshii Inc. (TSX:FRII)

Freshii is a Toronto-based quick-serve restaurant franchise. The stock made its TSX debut in January 2017. Freshii ran into trouble early in 2017 after missing on its expansion ambitions in the United States and United Kingdom. The restaurant industry can be as tricky as clothing retail, but demographics are on the side of Freshii going forward.

Freshii hopes to open between 730 and 760 stores by the end of fiscal 2019. Demographics favour its quick-serve model, as do broader consumer trends. The Canada Food Price Report, compiled by Dalhousie University and the University of Guelph, projects that the average Canadian family will spend over $200 more on eating out in 2018. Freshii has also established a footprint with rising meal-ordering and -delivery platforms like UberEATS and SkipTheDishes, which are well catered to its quick-serve and affordable model.

On January 17, Freshii penned a cheeky open letter to Subway. This is not entirely unusual; in 2015, CEO Matthew Corrin also penned an open letter to McDonald’s Corporation. In the most recent letter to Subway, Freshii suggested that the company seek to convert some of the 900 stores set to be closed into Freshii stores as part of a partnership.

Which should you buy?

Clothing retail is just too volatile for me to recommend Roots when there are better options, especially one that also debuted in 2017: Canada Goose. Freshii has shown solid growth in successive earnings, and it is a good bet to bounce back from its expansion setback, which is a common occurrence for young companies.

Fool contributor Ambrose O'Callaghan has no position in any stocks mentioned.

More on Investing

up arrow on wooden blocks
Dividend Stocks

2 High-Yield Dividend Stocks That Look Built to Hold for 10 Years or More

These Canadian stocks backed by solid fundamentals, proven history of consistent payouts, and attractive yields.

Read more »

Paper Canadian currency of various denominations
Dividend Stocks

The Single Stock I’d Hold Forever in a TFSA

If there is one stock many investors would pick over the rest for tax-free returns for life in my TFSA,…

Read more »

Natural gas
Energy Stocks

1 Canadian Dividend Stock Off 15% to Buy and Hold Forever

This energy stock offers reasonable income from its regular dividend, potentially more income from special dividends, and long-term upside prospects.

Read more »

An investor uses a tablet
Dividend Stocks

This Market Feels Uncertain: Here Are 3 TSX Stocks I’d Still Buy

Dollarama, George Weston, and Great-West look like “uncertain market” stocks because they’re tied to everyday spending and sticky financial habits.

Read more »

shopper carries paper bags with purchases
Stocks for Beginners

2 Canadian Stocks You Can Buy Today and Hold for 5 Years

These two top Canadian stocks could help you steadily build wealth over the next five years.

Read more »

Rocket lift off through the clouds
Tech Stocks

The Best Places to Put Your TFSA Contribution if You’re Focused on Growth

Three TSX stocks from different sectors are standout choices for growth-focused TFSA investors.

Read more »

A woman stands on an apartment balcony in a city
Dividend Stocks

This Dividend Stock Has Quietly Turned Into a Value Play for Passive Income Seekers

Not only does this ultra-defensive dividend stock offer a yield of 4.2%, but it's also trading at nearly its lowest…

Read more »

Paper Canadian currency of various denominations
Investing

The Stocks I’d Feel Best About Buying if I Had $1,000 Ready to Invest

These stocks are backed by multi-year demand and the capacity to scale profits efficiently, supporting the rally in their share…

Read more »